Get Free Shipping on orders over $79
Big Data : A Beginner's Introduction - Pankaj Sharma

Big Data

A Beginner's Introduction

By: Pankaj Sharma, Saswat Sarangi

Paperback | 3 October 2019 | Edition Number 1

At a Glance

Paperback


$152.99

or 4 interest-free payments of $38.25 with

 or 

Ships in 10 to 15 business days

Big Data is everywhere. It shapes our lives in more ways than we know and understand. This comprehensive introduction unravels the complex terabytes that will continue to shape our lives in ways imagined and unimagined.

Drawing on case studies like Amazon, Facebook, the FIFA World Cup and the Aadhaar scheme, this book looks at how Big Data is changing the way we behave, consume and respond to situations in the digital age. It looks at how Big Data has the potential to transform disaster management and healthcare, as well as prove to be authoritarian and exploitative in the wrong hands.

The latest offering from the authors of Artificial Intelligence: Evolution, Ethics and Public Policy, this accessibly written volume is essential for the researcher in science and technology studies, media and culture studies, public policy and digital humanities, as well as being a beacon for the general reader to make sense of the digital age.

More in Communication Studies

The Next Conversation : Argue Less, Talk More - Jefferson Fisher

RRP $36.99

$29.75

20%
OFF
All About Love : New Visions [Deluxe Collector's Edition] - Bell Hooks
Angertainment : How social media outrage ruined everything - Ed Coper
Talk : The Science of Conversation and the Art of Being Ourselves - Alison Wood Brooks
Revealing : The Surprising Power of Oversharing - Leslie John

RRP $36.99

$29.75

20%
OFF
Leadership - International Student Edition : Theory and Practice - Peter G. Northouse
Listen : How To Find The Words For Tender Conversations - Kathryn Mannix
The Dictionary Of Body Language - Joe Navarro

RRP $24.99

$21.75

13%
OFF
You're Not Listening : What You're Missing and Why It Matters - Kate Murphy
How To Talk : Siblings Without Rivalry - Adele Faber

RRP $29.99

$24.99

17%
OFF
Communication for Health Care Practice - Amanda Henderson

RRP $65.95

$39.75

40%
OFF