Auto-Opium

A Social History of American Automobile Design

By: David Gartman

Write A Review

Paperback | 6 October 1994 | Edition Number 1

At a Glance

Paperback
284 Pages

Dimensions(cm)
21.5 x 15.3 x 1.6

Paperback

$190.75

or 4 interest-free payments of $47.69 with

or

Ships in 10 to 15 business days

The automobile continues to be the privileged product of the culture of mass consumption, yet there has been little scholarly attention to what concerns consumers most - the appearance of cars. Auto-Opium is the first comprehensive history of the profession and aesthetics of American automobile design. The author reveals how the appearance of vehicles became an integral part of the system of mass production and mass consumption forged in the struggles of American society. The book traces the development of auto-mobile design, from the first utilitarian cars around the turn of the century to the most modern of symbol-laden cultural icons. The author shows that the aesthetic qualities of vehicles were shaped by the social conflicts generated by the process of mass production. These conflicts became channeled into the realm of mass consumption, where working Americans demanded beautiful, stylish, and constantly improving cars to compensate them for the deprivations of mass production. Combining a unique blend of business, social, and cultural history, Auto-Opium connects the social struggles of designers within firms and the marketplace struggles between auto firms. 001 0415082404

Industry Reviews

." . . an important addition to automotive history." -"Contemporary Sociology "Those interested in the history of automobile designers and their designs will find Gartman's account to be well-researched, informative and enjoyable." -"American Journal of Sociology

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $79.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.