3 Startups, 40 Pivots

How to Not F*cking Give Up

By: Ali Moiz, Murtaza Hussain

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Paperback | 3 March 2026

At a Glance

Paperback
212 Pages

Dimensions(cm)
21.59 x 13.97 x 1.22

Paperback

RRP $31.89

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The cure to burnout isn’t vacation. It’s success.

You’re the poster child for bootstrapping founders. You’ve slept on your office floor more than once. You listen to all the startup podcasts and read all the success stories, but you’re walking a tightrope without a net. You’ve started thinking about shutting it all down. Frankly, you need a win.

3 Startups, 40 Pivots presents a collection of raw, authentic stories and observations to help you through the darkest days before success. Together, Ali Moiz and Murti Hussain have mentored hundreds of new founders. They’ve also bled as founders for over twenty-five years. They understand that the toughest part of living the founder’s life is finding the strength of will to keep believing that the world needs what you’re creating.

3 Startups, 40 Pivots provides the single most important thing in founding a startup: the inspiration to keep going.

Industry Reviews

"Ali and Murti are exceptional startup founders, masters at pivoting. This is a collection of their stories. Aspiring founders will learn a lot from this—how to fail, how to get back up, and take another shot."

—Andrew Chen, a16z.

“As Paul Graham observed when he started Y Combinator, he thought that startups are a test of intelligence. Hundreds of companies later, he realized that startups are a test of stamina. That's why when I think about my personal heroes as founders, I think of Ali and Murti…That story is what you are about to read in these pages.”

—Siqi Chen, Founder, Angel.

“This book isn't a manual for building startups. It's a manual for building yourself into the kind of person who can't be stopped. The tactics will help you, sure. But what they are really teaching you is how to metabolize failure so completely that it becomes fuel instead of poison.”

—Kushagra Shrivastava, Key AI, Xoogler, Google.

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