Uber Blessings

The Engaged Customer

The New Rules of Internet Direct Marketing

The Fall of Advertising and the Rise of PR

Win the Crowd

Unlock the Secrets of Influence, Charisma, and Showmanship

The Thank You Economy

Where Did the Jobs Go--and How Do We Get Them Back?

Your Guided Tour to America's Employment Crisis

How to Work a Room

The Ultimate Guide to Making Lasting Connections—In Person and Online

Lipstick on a Pig

Winning In the No-Spin Era by Someone Who Knows the Game

Crisis Tales

Five Rules for Coping with Crises in Business, Politics, and Life

Pitch Perfect

How to Say It Right the First Time, Every Time

Delivering the Dream

Cultural Relevance, Product Desirability, Customer Engagement: Strategy and Execution for Fashion and Luxury

You're the Best!

How To Build an Authentic and Magnetic Personal Brand

Public Relations in Asia Pacific

Communicating Effectively Across Cultures

Media Today

Mass Communication in a Converging World

Exploring Internal Communication

Towards Dialogue in the Workplace

Faster. Messier. Tougher.

Crisis Communication Strategies in an Era of Populism, AI, and Distrust

The Yoga of Marketing

Balancing Heart, Mind, and Spirit for Success

Share of Culture

How Brands Grow in the Attention Economy

Reject and Build

Small Business, #4

Winning with Data and the Athlete Brand

Engaging Employees through Strategic Communication

Skills, Strategies and Tactics

Persuasive Message Design

The PR Writing Workshop

The PR Agency Handbook

Sociopolitical Advocacy and the Role of Public Relations

Theoretical Developments and Emerging Perspectives on Corporate Social Advocacy and Related Constructs