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The Next China Is Still China : An Insider's Playbook for Winning in the New Era - Joe Ngai

The Next China Is Still China

An Insider's Playbook for Winning in the New Era

By: Joe Ngai, Nick Leung

eBook | 9 June 2026

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Available: 9th June 2026

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A definitive strategy guide to China's evolving economic power—written by two veteran McKinsey consultants, this essential book unpacks the future of global supply chains, trade, and US-China relations.

In just four decades, China has transformed from a closed economy into a global economic superpower. Fueled by massive labor supply, infrastructure investment, and targeted trade reforms, China became central to global manufacturing and the world's most dynamic emerging market. But today, amid shifting demographics, geopolitical tension, and tech bottlenecks in semiconductors, AI, and automation, a critical question looms: Where lies the next China?

According to the authors, the answer is clear: the next China is still China.

Despite slowing GDP growth and external skepticism, China remains irreplaceable in the global economy—producing 30% of the world's manufactured goods and 18% of global GDP. With 4.7 million STEM graduates annually and unmatched innovation momentum in AI, robotics, and advanced manufacturing, China continues to lead in critical areas of economic growth, tech development, and market scale. But the playbook for success is changing fast.

The Next China Is Still China addresses urgent business strategy and market dynamics questions, including:

• Will China fall into a Japan-style stagnation—or maintain its economic resilience and superpower trajectory?
• How do internal competition and policy agility shape China's supply chain dominance?
• What makes profitability in China uniquely challenging, despite its scale?
• How should global firms rethink their China presence amid rising nationalism and geopolitical risk?

For readers interested in economics, East Asia geopolitics, China's manufacturing ecosystem, or deglobalization this book offers a fresh, actionable perspective. Whether you're a CEO, investor, policymaker, or international strategist, this is your essential guide to China's evolving role in the 21st-century economy.

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