Free shipping on orders over $79 * - Limited time only - *T&Cs apply
Track My Order
Help Centre
Likes
My Wish ListsLogin / Join
Booktopia
Australia's local bookstore
Get Free Shipping on orders over $0
Reputation in Business : Lessons for Leaders - Stuart Thomson

Reputation in Business

Lessons for Leaders

By: Stuart Thomson

eText | 28 September 2022 | Edition Number 1

At a Glance

eText

$75.89

or 4 interest-free payments of $18.97 with

 or 

Instant online reading in your Booktopia eTextbook Library *

Why choose an eTextbook?

Instant Access *

Purchase and read your book immediately

Read Aloud

Listen and follow along as Bookshelf reads to you

Study Tools

Built-in study tools like highlights and more

* eTextbooks are not downloadable to your eReader or an app and can be accessed via web browsers only. You must be connected to the internet and have no technical issues with your device or browser that could prevent the eTextbook from operating.

A compelling mix of reputation management, crisis leadership and the role of politics in business, this book provides unique practical steps that leaders can take to protect their reputations and those of the organisations they head in an ever more open social media-led world.

Although leaders increasingly recognise the vital intangible asset that reputation represents, too many do not really understand what reputation is and the steps that should be taken to build it and their corporate value. Given the range of factors depending on the organisation, each aspect of its complex reputational story needs to be unpicked if a reputation is to be built, maintained and protected. This step by-step-guide offers advice on how to develop the strategies needed to do this, provides clear lessons throughout from a range of experts - and distinctively, looks beyond the corporate sector to charities, governments, NGOs and the public sector.

Boards, trustees, non-executive directors, senior management, and leaders of all types of organisations need to consider the steps that should be taken to build, maintain and defend their reputation, and that means knowing what their reputation is and the audiences that matter most to them. This book is the roadmap.

on
Desktop
Tablet
Mobile

You Can Find This eBook In

Non-FictionBusiness & ManagementSales & MarketingPublic RelationsManagement & Management TechniquesBusiness Ethics & Social ResponsibilityBusiness StrategyCustomer ServicesBusiness Communication & PresentationOwnership & Organisation of EnterprisesNon-Profitmaking OrganisationsPsychology
Psychological Theory, Systems, Schools of Thought & ViewpointsOrganisational Theory & BehaviourOccupational & Industrial Psychology

Other Editions and Formats

Hardcover

Published: 28th September 2022

View Product

More in Public Relations

The Thank You Economy - Gary Vaynerchuk

eBOOK

The Thank You Economy

eBook

$15.99

The PR Agency Handbook - Regina Luttrell

eTEXT

The PR Agency Handbook

eText

$60.29

This product is categorised by