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Rockstars and Rainmakers : Build It and They Will Come - Ken  Rusk

Rockstars and Rainmakers

Build It and They Will Come

By: Ken Rusk, John Skomski

Hardcover | 30 March 2027

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Hardcover


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Available: 30th March 2027

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Build the kind of workplace where people don’t just stick around—they commit, thrive and feel proud to be on your team.

Across American small businesses, owners, bosses, and managers are fighting the same exhausting—and expensive—battle: hire someone, lose them, start over, and try to run the company in between.

Blue-collar entrepreneur Ken Rusk and Converge Wealth founder John Skomski bring their range of experiences and shared vision together into simple solutions to the talent problem: look beyond the usual recruitment pools and invest more deeply in retaining your best workers when you find them.

Simply put: Create a cool place to work and watch your company revenue explode!

Rockstars and Rainmakers is their plug-and-play system for attracting, developing, and retaining the rockstars and rainmakers who work for you—blue collar, white collar, or “any collar.” Learn what’s important to your teammates to help them SEE a future, PLAN for it, and stay sharply engaged. You’ll gain actionable strategies from Rusk’s 40 year experience managing his $500 million construction company,Rusk Industries, where retention rates are through the roof.

Increase your company’s “cool factor” and decrease your workload through ready-to-use steps like:
  • Hire for character, grit, and attitude—not just resumes and GPAs
  • Create a culture where employees work for themselves first (and you benefit too)
  • Turn goals into powerful timed pathways with instant day 1 momentum
  • Recognize people in many ways that feel personal, meaningful, and motivating
  • Reduce turnover risk, save on hiring costs and build long-term loyalty—fast

If you’re ready for a killer staff, a real shot at running your company successfully, and a team that wins with you, Rockstars and Rainmakers shows you how to Build it (...and They Will Come).

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