Post-Truth

Why We Have Reached Peak Bullshit and What We Can Do About It

By: Evan Davis

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Paperback | 5 April 2018 | Edition Number 1

At a Glance

Paperback
368 Pages

Dimensions(cm)
2.5 x 12.6 x 19.7

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$34.75

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Low-level dishonesty is rife everywhere, in the form of exaggeration, selective use of facts, economy with the truth, careful drafting - from Trump and the Brexit debate to companies that tell us 'your call is important to us'. How did we get to a place where bullshit is not just rife but apparently so effective that it's become the communications strategy of our times?

This brilliantly insightful book steps inside the panoply of deception employed in all walks of life and assesses how it has come to this. It sets out the surprising logic which explains why bullshit is both pervasive and persistent. Why are company annual reports often nonsense? Why should you not trust estate agents? And above all, why has political campaigning become the art of stretching the truth?

Drawing on behavioural science, economics, psychology and of course his knowledge of the media, Evan ends by providing readers with a tool-kit to handle the kinds of deceptions we encounter every day, and charts a route through the muddy waters of the post-truth age.

About the Author

Evan Davis was born in 1962 in Surrey. He is the highly respected presenter of the BBC Radio 4 Today programme, as well as presenting BBC Two business reality show Dragons' Den.

Industry Reviews

A Malcolm Gladwell-style social psychology/behavioural economics primer - Evening Standard

Subtle and wide-ranging, written with the generous intelligence and wry humour that admirers of his broadcasting will recognise - New Statesman

His care and his determination to make complicated ideas accessible show, above all, why he is such a good broadcaster - Observer

Davis's journey through the bullshit swamplands makes fascinating reading for anybody involved in communication - Sunday Times

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