Free shipping on all orders over $79* Limited Time Only
Track My Order
Help Centre
Likes
My Wish ListsLogin / Join
Booktopia
Australia's local bookstore
Get Free Shipping on orders over $79
Persuasion in Parallel : How Information Changes Minds about Politics - Alexander Coppock

Persuasion in Parallel

How Information Changes Minds about Politics

By: Alexander Coppock

eText | 9 February 2023

At a Glance

eText

$54.18

or 4 interest-free payments of $13.54 with

 or 

Instant online reading in your Booktopia eTextbook Library *

Why choose an eTextbook?

Instant Access *

Purchase and read your book immediately

Read Aloud

Listen and follow along as Bookshelf reads to you

Study Tools

Built-in study tools like highlights and more

* eTextbooks are not downloadable to your eReader or an app and can be accessed via web browsers only. You must be connected to the internet and have no technical issues with your device or browser that could prevent the eTextbook from operating.

A bold re-examination of how political attitudes change in response to information.

Many mistakenly believe that it is fruitless to try to persuade those who disagree with them about politics. However, Persuasion in Parallel shows that individuals do, in fact, change their minds in response to information, with partisans on either side of the political aisle updating their views roughly in parallel. This book challenges the dominant view that persuasive information can often backfire because people are supposedly motivated to reason against information they dislike. Drawing on evidence from a series of randomized controlled trials, the book shows that the backfire response is rare to nonexistent. Instead, it shows that most everyone updates in the direction of information, at least a little bit. The political upshot of this work is that the other side is not lost. Even messages we don't like can move us in the right direction.

on
Desktop
Tablet
Mobile

You Can Find This eBook In

Non-FictionPolitics & GovernmentCentral Government

Other Editions and Formats

Paperback

Published: 30th November 2022

View Product

More in Politics & Government

Chasing Chi - James E. Gaylord

eBOOK

Chasing Chi

eBook

$38.99

The Menzies Era - John Howard

eBOOK

The Menzies Era

eBook

$12.99

America : Our Next Chapter - Chuck Hagel

eBOOK

America

Our Next Chapter

eBook

RRP $25.99

$20.99

19%
OFF
The Case for Hillary Clinton - Susan Estrich

eBOOK

The Case for Hillary Clinton

eBook

RRP $25.99

$20.99

19%
OFF

This product is categorised by