Kaplan Test Prep

By: Timothy E. Flood

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Paperback | 1 May 2008

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Need to summarize a meeting for your boss? Send an email that alerts the recipient to a change in plans? Formally respond to a customer’s query? The way you word, format, and transmit business correspondence directly affects the results you’ll get.

This handy guide provides thorough, straightforward guidance on the writing issues you frequently encounter. You’ll learn all of the business writing basics, including:

How to organize your writing for maximum efficiency
Essential guidelines for enacting a professional tone and presence
Helpful strategies for ensuring proper use of punctuation and grammar
Practical techniques for the layout of your text and embedded visual objects
Best practices for print and electronic communications, including memos, letters, reports, and emails

Kaplan MBA Fundamentals

From the #1 graduate test prep provider, Kaplan MBA Fundamentals helps you to master core business basics in a few easy steps. Each book in the series is based on an actual MBA course, providing direct and measurable skills you can use today.

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You Can Find This Book In

Non-Fiction Business & Management Business Communication & Presentation Language & Linguistics Reference, Dictionaries & Guides Writing & Editing Guides Business Studies in General Self-Help, Personal Development & Practical Advice Advice on Careers & Achieving Success Economics

Learning Business Writing Basics	p. 01
Understanding Business Writing	p. 03
Punctuation and Grammar Matter	p. 19
Enacting an Executive Tone and Presence	p. 49
Design Tools for Text	p. 79
Design Tools for Embedded Visual Objects	p. 101
Applying Business Writing Basics	p. 115
Print Communication	p. 117
Email Communication	p. 147
Commonly Confused and Misused Words	p. 161
Professional Editing Strategies	p. 183
Preview, MBA Fundamentals Business Law	p. 195
Index	p. 209
Table of Contents provided by Blackwell. All Rights Reserved.

Kaplan Test Prep

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