Discovering Patterns in Data

Name: Discovering Patterns in Data
Brand: Analytics Curriculum
Price: 87.99 AUD

By: Analytics Curriculum

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Paperback | 15 September 2026

At a Glance

Paperback
268 Pages

Dimensions(cm)
25.4 x 17.78 x 1.85

Paperback

RRP $106.69

$87.99

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Discovering Patterns in Data provides a practical, accessible introduction to data mining for collegeâ'level courses and workforce programs. Students learn how to explore, clean, and prepare data; identify patterns and relationships; and apply core data mining methods including clustering, classification, and association analysis. The text also introduces AIâ'enhanced techniques for working with text, images, and complex data.

Designed for fullâ'semester academic use, the book blends conceptual foundations with handsâ'on labs, real datasets, and guided exercises. Clear explanations support learners from any discipline, making this an ideal starting point for applied data analytics and business analytics pathways.

Topics include data exploration, preprocessing, clustering, classification, association rules, descriptive statistics, AIâ'assisted analysis, and practical workflows used in modern analytics.

Instructor resources are available from the publisher.

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