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Data as a Product - Jim D Johnston

Data as a Product

At a Glance

Published: 12th June 2026

Digital Audiobook


$9.18

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In today's data-driven economy, organizations succeed not just by collecting data, but by treating it as a valuable product that delivers measurable outcomes. Data as a Product introduces a modern approach to data management where data is designed, built, maintained, and delivered with the same care, quality, and user focus as any other product.

This practical guide explores how organizations can shift from traditional data pipelines and siloed reporting systems to a product-oriented mindset that prioritizes usability, reliability, discoverability, and long-term value. It explains how treating data as a product enables better decision-making, stronger collaboration between teams, and more scalable data ecosystems.

Inside, you will discover:

  • The core principles of the "Data as a Product" mindset
  • Understanding data consumers and their needs
  • Designing high-quality, trustworthy, and reusable data products
  • Metadata, discoverability, and data cataloging strategies
  • Data ownership, stewardship, and lifecycle management
  • Building reliable data pipelines and modern data platforms
  • Integrating data products into analytics, AI, and business workflows
  • Governance, security, and compliance in product-oriented data systems
  • How Data as a Product connects with Data Mesh architecture
  • Real-world examples from modern data-driven organizations

Data as a Product provides a clear framework for transforming raw data into meaningful, accessible, and high-impact assets that drive smarter decisions and innovation.

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