Get Free Shipping on orders over $79
Consuming Angels : Advertising and Victorian Women - Lori Anne Loeb

Consuming Angels

Advertising and Victorian Women

By: Lori Anne Loeb

eText | 13 October 1994

At a Glance

eText


$241.31

or 4 interest-free payments of $60.33 with

 or 

Instant online reading in your Booktopia eTextbook Library *

Why choose an eTextbook?

Instant Access *

Purchase and read your book immediately

Read Aloud

Listen and follow along as Bookshelf reads to you

Study Tools

Built-in study tools like highlights and more

* eTextbooks are not downloadable to your eReader or an app and can be accessed via web browsers only. You must be connected to the internet and have no technical issues with your device or browser that could prevent the eTextbook from operating.
Timid and retiring, the Victorian housewife was an "angel in the house," or so says the stereotype. But when this angel picked up a popular magazine she saw in its advertisements images of Grecian goddesses, women warriors, queens, actresses, adventurers. Stylishly written and featuring a wealth of illustrations, Consuming Angels demonstrates how advertisements picked up hedonistic patterns in Victorian culture, glorified the culture's consumerism, and mythologized a middle-class life which offered prosperity for all. Since advertisements appealed to female as well as male consumers, Lori Anne Loeb argues that on some level these advertising images must have touched on the Victorian woman's perception of herself as a powerful force in the home. And she finds in the Victorian conception of heroism democratic aspirations that reveal the origins of the twentieth-century's democracy of consumption, a society held together by a shared culture of consumerism.
on
Desktop
Tablet
Mobile

More in British & Irish History

Life in a Medieval Castle : Medieval Life - Joseph Gies

eBOOK

RRP $25.99

$20.89

20%
OFF
Secret Child : Part 1 of 3 - Gordon Lewis

eBOOK

The Truest Heart - Samantha James

eBOOK