This book is for you if:
You have an idea for a product but are not sure where to start
You want to protect your idea from being stolen
You are on a tight budget and want a low risk way to determine if your product idea has a chance to be successful
You want a guide to evaluating your idea to see if it could be turned into a successful product
You need the technical knowledge about how product development happens
You want to understand what makes for good design
You want to understand how to validate your ideas with real customers
You need experience in running a business
You want advice on finding a good manufacturer
