Technology can be awesome, but as Ringo Star famously sang, "It don't come easy." Even in the days of artificial intelligence and machine learning, businesses need human beings with experience, and what Dan Harrington calls "Authentic Intelligence" to make technology great. What makes technology lovable? Over the last three decades, Dan Harrington has been answering this question with his expertise in marketing automation platforms. He's seen firsthand what methods succeed in the CRM sales automation space. He shares the proven strategies that have transformed thousands of salespeople into top performers. You'll discover that technology is used, not to replace human relationships, but to enhance them.
