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Wedding Photography : Creative Techniques for Lighting, Posing, and Marketing - FERRO RICK

Wedding Photography

Creative Techniques for Lighting, Posing, and Marketing

Paperback

Published: 1st October 2004
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65 colour photos Breathtaking images are every bride and groom's dream. But with so many details to orchestrate, how can you be sure to gather the information you need from clients, develop effective portrait concepts, and capture stand-out images of the bride, groom, and their attendants, and family?not to mention drum up fabulous sales? In this start-to-finish guide, renowned photographer Rick Ferro analyzes dozens of images, providing can't-miss tips that will help you fine-tune every aspect of your images. With an increased focus on digital's role in every phase of the wedding photographer's work?and new, stunning images, this revised edition will help you achieve your creative and financial goals. REVIEW: ?...generously illustrated with excellent color photographs, including both traditional wedding poses and creative techniques.? ?Library Journal Book of the month! ?WPPI Photography Monthly Rick Ferro is a professional wedding photographer who served as Senior Wedding Photographer at Walt Disney World from 1993 to 1996. In his twenty years as a photographer he has owned three studios and shot over 10,000 weddings. ALSO BY THIS AUTHOR: Wedding Photography with Adobe Photoshop About the Author Rick Ferro is the coauthor of Wedding Photography with Adobe Photoshop. He founded the wedding photography department at Walt Disney and has been the photographer for ABC's Wedding of a Lifetime and Live with Regis and Kathy Lee. He is the recipient of a Kodak Master Gallery Award. He lives in Jacksonville, Florida.

Forewordp. 5
Acknowledgmentsp. 6
Introductionp. 7
About the Authorp. 7
Before the Wedding
Pre-Planningp. 10
The Magic of Makeupp. 12
Color Imagesp. 12
Black & White Imagesp. 12
Both in One Sittingp. 13
Elegant Hand Posingp. 14
Veil as Backdropp. 14
Hand Posingp. 14
Camera Positionp. 16
Compositionp. 16
Awardsp. 16
Glamour with the Dressp. 18
Bridal Portraitsp. 20
Lightingp. 20
Posingp. 20
Pick a Keyp. 22
High Key Imagesp. 22
Low Key Imagesp. 23
Engagement Portraitsp. 24
The Benefitsp. 24
Preparing for the Sessionp. 24
Getting Startedp. 26
Trainingp. 26
Portfoliop. 26
Pricingp. 27
Packagingp. 27
Creating Top-Quality Filesp. 28
The Ceremony
Preparingp. 32
Meet the Ministerp. 32
Flash Photographyp. 32
Lensesp. 33
The Churchp. 33
Ceremony Variationsp. 34
Customsp. 34
Communionp. 34
Lightingp. 34
Return to the Altarp. 36
Organizationp. 36
Other Elements to Shootp. 36
Timingp. 36
Receiving Linep. 39
Ideas for Photosp. 39
The Bride and Groom
Capturing Emotionp. 42
An Elegant Posep. 42
Feelingsp. 42
The First Time, Every Timep. 44
Lightingp. 44
Posingp. 44
Posing Formalsp. 46
Formalsp. 46
Detailsp. 46
Posingp. 46
Albumsp. 46
Simple Variationsp. 48
Lightingp. 48
Styling the Dress and Veilp. 48
The Veil as a Propp. 50
Tiltp. 50
Photojournalismp. 50
In the Aislep. 52
Locationp. 52
Compositionp. 52
Hand Posingp. 52
Environmental Imagesp. 54
Bad Weatherp. 54
Timingp. 57
A Favorite Locationp. 57
The Ringsp. 58
Three Ring Exchangesp. 58
The Outdoor Exchangep. 58
Additional Shotsp. 58
Working with Groomsp. 60
A Tough Shootp. 60
Delicate Curvesp. 62
Awardsp. 62
Posingp. 62
Locationp. 62
Lightp. 62
Camera Anglep. 64
Compositionp. 64
An Elevated Positionp. 64
Including Architecturep. 66
Compositionp. 66
Location Scoutingp. 66
Bare-Bulb Lightingp. 68
Indoors and Outp. 68
Metering for Backlightingp. 68
Styling the Groomp. 70
In the Gazebop. 70
A GQ Shotp. 70
Position, Pose, Lightingp. 72
Locationp. 72
Basic Posingp. 72
Hand Posingp. 72
Styling the Gownp. 72
Silhouettesp. 74
The Techniquep. 74
Compositionp. 74
Details at the Receptionp. 76
Group Portraits
Planningp. 80
Posingp. 81
Depth of Fieldp. 81
The Couple with the Bride's Familyp. 82
The Bride with Her Familyp. 82
The Bridep. 83
The Couple with the Groom's Familyp. 83
The Groom with His Familyp. 83
The Groomp. 83
Wedding Party Setupsp. 83
Coordinating the Shootp. 84
Timingp. 84
The Bridep. 84
Working with Childrenp. 84
The Guysp. 86
Before the Weddingp. 86
After the Weddingp. 86
Locationp. 86
Having Some Funp. 88
The Rulesp. 88
Be Creativep. 88
Add Propsp. 88
Using Digitalp. 88
Learning Namesp. 88
Candid Momentsp. 90
Emotionp. 90
Mind Setp. 90
Digitalp. 90
Total Coveragep. 90
Pre-Ceremony Portraitsp. 92
The Bride's Familyp. 92
Have a Plan in Placep. 93
Marketing and Selling
Marketing Your Studiop. 96
Hookp. 96
Samplesp. 96
Walletsp. 98
Mall Promotionp. 99
The Importance of Marketingp. 100
Choosing a Web Masterp. 101
Proofing, Sales Orders, and Presentationp. 103
Lightningp. 103
Studiomaster Prop. 103
Collages.netp. 105
Studio Designp. 108
Consultation Roomsp. 108
Exteriorp. 108
Shooting Areasp. 111
Appendix
Suggested Poses and Groupingsp. 116
Sample Copyright and Model Release Formp. 119
Sample Wedding Contractp. 120
Indexp. 122
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9781584281429
ISBN-10: 1584281421
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 128
Published: 1st October 2004
Publisher: AMHERST MEDIA
Country of Publication: US
Dimensions (cm): 27.9 x 21.6  x 1.27
Weight (kg): 0.5
Edition Number: 3
Edition Type: New edition