+612 9045 4394
 
CHECKOUT
$7.95 Delivery per order to Australia and New Zealand
100% Australian owned
Over a hundred thousand in-stock titles ready to ship
Trust Me, I'm Lying : Confessions of a Media Manipulator - Ryan Holiday

Trust Me, I'm Lying

Confessions of a Media Manipulator

Paperback Published: 2nd July 2013
ISBN: 9781591846284
Number Of Pages: 288
For Ages: 18+ years old

Share This Book:

Paperback

RRP $32.99
$27.95
15%
OFF
In Stock
Enter an Australian post code for delivery estimate

Earn 56 Qantas Points
on this Book

You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.
I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs-as much as any one person can.
IN TODAY'S CULTURE... Blogs like Gawker, BuzzFeed, and The Huffington Post drive the media agenda. Bloggers are slaves to money, technology, and deadlines. Manipulators wield these levers to shape everything you read, see, and hear- online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm going to explain exactly how the media really works. What you choose to do with this information is up to you.
%%%You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.



I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs-as much as any one person can.



IN TODAY'S CULTURE... Blogs like Gawker, BuzzFeed, and The Huffington Post drive the media agenda. Bloggers are slaves to money, technology, and deadlines. Manipulators wield these levers to shape everything you read, see, and hear- online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm going to explain exactly how the media really works. What you choose to do with this information is up to you.

Industry Reviews

"Holiday effectively maps the news media landscape. . . . Media students and bloggers would do well to heed Holiday's informative, timely, and provocative advice."
-- Publishers Weekly

"This book will make online media giants very, very uncomfortable."
-- Drew Curtis, founder, Fark.com

"Ryan Holiday's brilliant expos of the unreality of the Internet should be required reading for every thinker in America."
-- Edward Jay Epstein, author of How America Lost Its Secrets: Edward Snowden, the Man and the Theft

"[Like] Upton Sinclair on the blogosphere."
-- Tyler Cowen, MarginalRevolution.com, author of Average Is Over

"Ryan Holiday is the internet's sociopathic id."
-- Dan Mitchell, SF Weekly

"Ryan Holiday is a media genius who promotes, inflates, and hacks some of the biggest names and brands in the world."
-- Chase Jarvis, founder and CEO, CreativeLive

"Ryan has a truly unique perspective on the seedy underbelly of digital culture."
-- Matt Mason, former director of marketing, BitTorrent

"While the observation that the internet favors speed over accuracy is hardly new, Holiday lays out how easily it is to twist it toward any end. . . . Trust Me, I'm Lying provides valuable food for thought regarding how we receive-- and perceive-- information."
-- New York Post

ISBN: 9781591846284
ISBN-10: 1591846285
Audience: General
For Ages: 18+ years old
Format: Paperback
Language: English
Number Of Pages: 288
Published: 2nd July 2013
Publisher: Penguin Books Ltd
Country of Publication: GB
Dimensions (cm): 21.4 x 14.0  x 2.1
Weight (kg): 0.28
Edition Number: 1

Earn 56 Qantas Points
on this Book