+612 9045 4394
Total Competition : Lessons in Strategy from Formula One - Ross Brawn

Total Competition

Lessons in Strategy from Formula One


Published: 1st December 2016
In Stock. Ships today or next business day from Australia
RRP $32.99

Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published. Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong.

Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. Just as Sir Alex Ferguson used his experiences as a football manager to write Leading, this book will appeal not only to the millions of Formula One fans who want to understand how Brawn operated, it will also provide many lessons in how to achieve your business goals.

About the Author

Ross Brawn is the most successful technical director in Formula One history, having led Benetton, Ferrari, Honda, Brawn and Mercedes to world championship glory, and worked with some of the greatest names in the sport, including Michael Schumacher and Lewis Hamilton. He retired from the sport at the end of 2013.

Adam Parr is a businessman, investor and lawyer whose career has taken him all over the world. Between 2006 and 2012 he was CEO and then chairman of the Williams Formula One team, where he was responsible for bringing hybrid technology to the team as well as turning round its fortunes.


Great insight of F1 from another perspective


Written as a discussion between Ross Brawn and Adam Parr, Total Competition give a great insight into some of the most sucessful teams in Formula 1. Whilst not a how too guide, this book contains opinions on what worked (and what didn't) in a frantic and dynamic environment and honest self critical discussions made this book quite down to earth. As somone who doesnt read that much, this was easy to follow and the casual nature of the writing style made it feel like you were sitting with them. Overall a great read and a must for f1 fans.

Melbourne, Australia

Total Competition

5.0 1


ISBN: 9781471162367
ISBN-10: 1471162362
Audience: General
Format: Paperback
Language: English
Number Of Pages: 320
Published: 1st December 2016
Publisher: Simon & Schuster Ltd
Country of Publication: GB
Dimensions (cm): 23.4 x 15.2  x 2.3
Weight (kg): 0.42