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Theories of the Sign in Classical Antiquity : ADVANCES IN SEMIOTICS - Giovanni Manetti

Theories of the Sign in Classical Antiquity


Hardcover Published: March 1993
ISBN: 9780253336842
Number Of Pages: 216

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"It's the first book which revisits Greek and Latin theories of signs from the point of view of a profound classical scholarship and a paramount knowledge of contemporary semiotics debates."A -- Umberto Eco

Available in English for the first time is Professor Manetti's brilliant study of the origin of semiotics and sign theory. He seeks to discover the common thread that runs through the classical world from the very beginning of human thought to the fourth century A.D. In the "classical" tradition he sees a concept of the sign which is significantly different from that currently in use.

Mesopotamian Divinationp. 1
Divination in Mesopotamian culturep. 1
Divination and writingp. 2
The writing of the godsp. 5
An "ante litteram" semiologyp. 6
The passage from protasis to apodosisp. 7
The rendering explicit of the encoding rulesp. 12
Greek Divinationp. 14
Divination and knowledgep. 14
Two types of divinationp. 19
Two models of oracular divinationp. 23
The problem of interpretation in literary uses of oraclesp. 24
The sign as challenge: divination and riddlesp. 29
Competition, dialectic, rhetoricp. 32
Divination and persuasive interpretationp. 32
Signs and Semiosic Processes in Greek Medicinep. 36
Ambiguity of the prognosisp. 37
Magical medicine and magical semioticsp. 39
Criticism of magic and sacred semioticsp. 40
The forms of logical argumentation and "tekmerion"p. 41
Sight and the other sensesp. 41
Analogy and conjecturep. 43
Analogical method and semiotic methodp. 44
Semiotic method in the methodological treatisesp. 47
The formal structure of the signp. 49
Ancient expressive modulesp. 50
Platop. 53
Signsp. 53
Theory of languagep. 56
Theory of language in Letter VIIp. 66
Language and Signs in Aristotlep. 70
Theory of language and theory of the signp. 71
The theory of the signp. 77
The logical mechanismp. 80
A special type of non-linguistic sign: physiognomyp. 84
The undermining of knowledge gained through signsp. 87
Deduction and abductionp. 90
Theory of Language and Semiotics in the Stoic Philosophersp. 92
Theory of languagep. 93
The theory of the signp. 97
Inference and Language in Epicurusp. 111
The truth criterion and Epicurean epistemologyp. 112
The forms of truth criterionp. 113
The idols theoryp. 113
The theory of error and opinionp. 115
Conjecturep. 116
Inference from signsp. 118
Prolepsisp. 119
Theory of languagep. 120
The origin of languagep. 121
Epicurus and the "physis"/"nomos" traditionp. 122
Philodemus: De Signisp. 124
The sign relationship: "a priori" or "a posteriori"p. 124
Elimination vs. inconceivabilityp. 126
Common signs and particular signsp. 128
Stoic criticism of Epicurean inductionp. 129
The Epicurean response in favor of inductionp. 130
Essential properties and incidental propertiesp. 131
Modalities of inherentness of essential properties to their subjectsp. 135
Latin Rhetoricp. 139
Cornificius and Rhetorica ad Herenniump. 141
Cicerop. 144
Quintilianp. 151
Augustinep. 157
Unification of the theory of signs and the theory of languagep. 157
The semiotic triangle and terminological stratificationp. 158
The relation of equivalence and the relation of implicationp. 159
Consequences of the unification of perspectivesp. 160
Language and informationp. 161
Expression and communication of the inner wordp. 162
Classificationsp. 163
Unlimited semiosis and "instructional" modelsp. 167
Notesp. 169
Bibliographyp. 179
Table of Contents provided by Blackwell. All Rights Reserved.

ISBN: 9780253336842
ISBN-10: 0253336848
Audience: Professional
Format: Hardcover
Language: English
Number Of Pages: 216
Published: March 1993
Publisher: Indiana University Press
Country of Publication: US
Dimensions (cm): 24.13 x 16.51  x 1.91
Weight (kg): 0.48