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Venerated, despised, admired and mistrusted, Murdoch has left an indelible imprint on the world. The Murdoch Method is a insider account of how he did it, by his right-hand man and adviser.
Rupert Murdoch is one of the most notorious and successful businessmen of our age. Now, for the first time, an insider within the Murdoch empire reveals the formidable method behind the man. Irwin Stelzer, an adviser to Murdoch for 35 years, reveals what makes Rupert tick - from his love of taking risks to his mistrust of the establishment - and how he grew from humble beginnings as the owner of an Adelaide newspaper, to becoming the head of a globe-spanning enterprise worth over $50 billion.
About the Author
Irwin Stelzer is a consultant on market strategy for U.S and U.K industries. He has a regular column in the Sunday Times and is an occasional contributor to the Guardian, the Daily Telegraph and the New Statesman. He resides in London and the United States.
"Rich in anecdote... Stelzer writes about Murdoch in this book from a unique perspective"
"A finely balanced assessment of the media mogul's sprawling empire - written by his right-hand man."
"Want to be a newspaper proprietor? A movie mogul? An icon? Irwin Stelzer's inside knowledge shows us how it's done."
Baron Maurice Saatchi, co-founder, Saatchi and Saatchi
"Instructive and entertaining... A brilliant analysis of the risks that Murdoch has taken on the road to success"
Lord Salisbury, former Leader of the House of Lords
ISBN: 9781786494016 ISBN-10: 1786494019 Audience:
Number Of Pages: 320 Published: 1st May 2019 Publisher: Atlantic Books Country of Publication: GB Dimensions (cm): 19.8 x 12.9
Weight (kg): 0.32