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The Feeling of Risk : New Perspectives on Risk Perception - Paul Slovic

The Feeling of Risk

New Perspectives on Risk Perception

Paperback

Published: 18th May 2011
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'To understand how people deal with risk, you have to begin with the psychology of risk. To understand the psychology of risk, you have to begin with the work of Paul Slovic. This book is fundamental: Anyone concerned with risk in any of its various and shifting forms absolutely must read it.'-Dan Gardner, author of Risk: The Science and Politics of Fear

'No one has done more to increase our understanding of perceived risk than Paul Slovic. This book provides a compilation of much of Slovic's recent research on the determinants of risk perceptions.'-John W. Payne, The Joseph J. Ruvane, Jr. Professor of Business, Fuqua School of Business, Duke University, USA

'Slovic provides a unique account of our current understanding of risk perception, one which will be invaluable for all students of the relationship between feeling and cognition in risk decision-making and communication.'-Professor Glynis M. Breakwell, Vice-Chancellor, University of Bath, UK

'This is an important book, at a critical time, and should be high on every policymaker's reading list.'-David Ropeik, author of 'How Risky Is It, Really? Why Our Fears Don't Always Match the Facts'

The Feeling of Risk brings together the work of Paul Slovic, one of the world's leading analysts of risk, to describe the extension of risk-perception research into the first decade of this new century.

In this collection of important works, Paul Slovic explores the concept of 'risk as feelings' and examines the interaction of feeling and cognition in the perception of risk. He also examines the elements of knowledge, cognitive skill, and communication necessary for good decisions in the face of risk. Following on from The Perception of Risk (2000), this book presents some of the most significant research on risk perception in recent years, providing essential lessons for all those involved in risk perception and communication.

'To understand how people deal with risk, you have to begin with the psychology of risk. To understand the psychology of risk, you have to begin with the work of Paul Slovic. This book is fundamental: Anyone concerned with risk in any of its various and shifting forms absolutely must read it.' Dan Gardner, author of Risk: The Science and Politics of Fear 'No one has done more to increase our understanding of perceived risk than Paul Slovic. This book provides a compilation of much of Slovic's recent research on the determinants of risk perceptions. The research focus is on two thought-provoking ideas. First, it is argued that risk perceptions often follow quick (and often unconscious) like or disliking affective judgments rather than risk perceptions leading to the liking or disliking of an activity. Second, it is argued that perceptions of risk are, at least in part, determined by cultural worldviews. Again, the idea is that 'facts' and 'values' both determine risk perceptions in ways not previously understood. Beyond the determinants of risk perceptions this book also discusses the important implications of the psychology of risk perceptions for government policies to regulate hazardous activities. Once again Paul Slovic has demonstrated why he has long been the leading thinker dealing with perceived risk.' John W. Payne, The Joseph J. Ruvane, Jr. Professor of Business, Fuqua School of Business, Duke University, USA 'Slovic provides a unique account of our current understanding of risk perception, one which will be invaluable for all students of the relationship between feeling and cognition in risk decision-making and communication.' Professor Glynis M Breakwell, Vice-Chancellor, University of Bath, UK 'Given the risks we face as a species, the risks of getting risk 'wrong' are too great. Understanding how we perceive risk is the first step toward making healthier choices for ourselves and our society. This is an important book, at a critical time, and should be high on every policymaker's reading list.' David Ropeik, author of 'How Risky Is It, Really? Why Our Fears Don't Always Match the Facts' 'The book would be very useful for anyone who is concerned with any aspect or type of risk study and would like to have the overall and complete information on the factors governing risk and of decision making in general, a must read this book.' International Journal of Performability Engineering

List of Tables and Figuresp. vii
Acronyms and Abbreviationsp. xv
Acknowledgementsp. xvii
Introduction and Overviewp. xix
Risk as Feelings
The Affect Heuristic and the Attractiveness of Simple Gamblesp. 3
Risk as Analysis and Risk as Feelings: Some Thoughts about Affect, Reason, Risk and Rationalityp. 21
Attentional Mechanisms in the Generation of Sympathyp. 37
Sympathy and Callousness: The Impact of Deliberative Thought on Donations to Identifiable and Statistical Victimsp. 51
The More Who Die, the Less We Carep. 69
Numbers and Nerves: Toward an Affective Apprehension of Environmental Riskp. 79
Cigarette Smokers: Rational Actors or Rational Fools?p. 85
Affect, Risk Perception and Future Optimism After the Tsunami Disasterp. 109
Culture, Cognition and Risk
Gender, Race and Perceived Risk: The 'White-Male' Effectp. 125
Discrimination, Vulnerability and Justice in the Face of Riskp. 141
Culture and Identity-Protective Cognition: Explaining the White-Male Effect in Risk Perceptionp. 163
Fear of Democracy: A Cultural Evaluation of Sunstein on Riskp. 183
Risk Lived, Stigma Experiencedp. 215
Psychometric Studies
Public Perception of the Risk of Blood Transfusionp. 235
Expert and Public Perception of Risk from Biotechnologyp. 245
Risk Perception of Prescription Drugs: Results of a National Surveyp. 261
Predicting and Modelling Public Response to a Terrorist Strikep. 285
Cultural Cognition of the Risks and Benefits of Nanotechnologyp. 307
Risk Knowledge and Risk Communication
The Social Amplification of Risk: Assessing Fifteen Years of Research and Theoryp. 317
Numeracy Skill and the Communication, Comprehension and Use of Risk-Benefit Informationp. 345
Public Understanding of the Illnesses Caused by Cigarette Smokingp. 353
The Impact and Acceptability of Canadian-style Cigarette Warning Labels Among US Smokers and Nonsmokersp. 365
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9781849711487
ISBN-10: 1849711488
Series: Earthscan Risk in Society
Audience: Tertiary; University or College
Format: Paperback
Language: English
Number Of Pages: 456
Published: 18th May 2011
Publisher: Taylor & Francis Ltd
Country of Publication: GB
Dimensions (cm): 23.5 x 15.9  x 3.81
Weight (kg): 0.73
Edition Number: 1