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The Business of Sustainable Forestry : Strategies For An Industry In Transition - Michael Jenkins

The Business of Sustainable Forestry

Strategies For An Industry In Transition

By: Michael Jenkins, Emily Smith, Stephan Schmidheiny (Foreword by), Jonathan Lash (Foreword by)

Hardcover Published: 1st June 1999
ISBN: 9781559637138
Number Of Pages: 350

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A range of powerful forces -- increasing demand for wood, uncertain and decreasing supply, increasing environmental pressures, and growing markets for environmentally certified wood -- are changing the way the forest products industry conducts business. Forward-thinking firms have recognized the significance of these forces and are developing a new business model, one that will not only sustain revenues, but can ensure the long-term health of the forests upon which the industry depends.The Business of Sustainable Forestry integrates and analyzes a series of 21 case studies of industry leaders carried out by the Sustainable Forestry Working Group. The motivations of the pioneering firms studied are as varied as their characteristics, yet each has made significant progress. The authors of this book argue that the operations that have been most succeessful are those that have integrated sustainable forestry principles and practices into their overall corporate strategy. The book: describes the forces that are pushing the industry toward sustainability presents an overview of the new techniques and technologies that are making sustainable forestry more feasible than ever presents in clear, engaging prose company profiles that demonstrate both the promise of and the obstacles to sustainable forest management gives a clear-eyed look at practices such as certification and their capacity to transform the forest products market provides conclusions drawn from the cases by Stuart Hart of the University of North Carolina and Matt Arnold of the Management Institute for Environment and Business offers a succinct set of lessons learned The Business of Sustainable Forestry is the first book to present a composite snapshot of the business of sustainable forestry and the lessons learned by early adopters in form and language accessible to the general business reader. Forest and natural resource managers, forest products industry managers, and students and academics in schools of business and forestry will find the book a unique and valuable guide to an industry in transition.

Forewordp. ix
Prefacep. xiii
Introduction: Sustaining Forests and Profitsp. 1
The Pursuit of Innovationp. 11
The Forest Products Industry in Transitionp. 24
Emerging Markets for Certified Wood Productsp. 59
New Mandates for Technologyp. 88
Lessons from a Pioneerp. 114
Harvesting Ecology and Economicsp. 131
Opportunities for Private Timber Owners in Sustainable Forestryp. 157
Rich Nichesp. 189
The Difficulties of Sustainable Forest Management in the Tropicsp. 216
The Socioeconomics of Brazilian Pulp Plantationsp. 235
The Road to Certificationp. 262
The Wall of Woodp. 281
Meshing Operations with Strategic Purposep. 302
Lessons Learnedp. 320
Glossary of Termsp. 327
The Sustainable Forestry Working Groupp. 337
About the Authorsp. 341
Indexp. 343
Table of Contents provided by Syndetics. All Rights Reserved.

ISBN: 9781559637138
ISBN-10: 1559637137
Audience: Tertiary; University or College
Format: Hardcover
Language: English
Number Of Pages: 350
Published: 1st June 1999
Publisher: ISLAND PR
Country of Publication: US
Dimensions (cm): 22.9 x 15.3  x 2.54
Weight (kg): 0.68