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Telco Churn Management Handbook - Rob Mattison

Telco Churn Management Handbook

Paperback Published: 16th January 2006
ISBN: 9781411652033
Number Of Pages: 392

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Definitive guide to customer loyalty, its diagnosis, management, and improvement available to the telecommunications professional. Industry veteran, Rob Mattison, shares his expertise. The book explains tools and techniques for a coherent telecom business strategy. It is a very readable text that communicates the core ideas effectively. Highly recommended for telecom execs.

ISBN: 9781411652033
ISBN-10: 1411652037
Audience: General
Format: Paperback
Language: English
Number Of Pages: 392
Published: 16th January 2006
Dimensions (cm): 22.86 x 15.24  x 2.54
Weight (kg): 0.57