Target

"An excellent book that provides an important addition to the pressure group framework. Montgomery's book is accessible to a broad audience of social scientists, and it challenges many of the assumptions of conventional interest group literature."--Donald R. Culverson, University of Wisconsin "A solid addition to media history, likely to become a standard resource on its subject."--Booklist "A remarkably detailed inside look at how, starting in the 1970s, the various 'advocacy groups,' as [Montgomery] calls them, turned prime-time television into a virtual battle zone....Fascinating."--Marie Winn, The New York Times Book Review "The special interest group that Kathy Montgomery addresses is a big one, consisting of those wishing to better understand the nature of communications media. Her book is the essence of good writing and good thinking. It taught me a lot."--Howard Rosenberg, T.V. critic for Los Angeles Times "Montgomery has made a needed contribution to the research on that period with Target: Prime Time, which thoroughly examines media activism in the unregulated world of network television."--Journal of Communication "A unique and fascinating look at the pressure group siege lines surrounding U.S. television and efforts to ward them off."--Erik Barnouw "A unique and fascinating look at the pressure group siege lines surrounding U.S. television and efforts to ward them off....Valuable history for practitioners and students of the media."--Erik Barnouw "Extremely well written and comprehensive....An outstanding book that fills a void in the literature and should be required reading for citizens concerned with the quality of network television."--Choice "Well-researched, well-written, and well-worth adding to any tvphile's library."--Variety