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Sustainable : A Handbook of Materials and Applications for Graphic Designers and Their Clients - Aaris Sherin


A Handbook of Materials and Applications for Graphic Designers and Their Clients

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Sustainable design is gaining prominence as a pivotal issue for the future of contemporary practice at the best design schools and at professional design conferences.

Graphic designers and their clients are increasingly demanding sustainable solutions. Designers want to address these needs when presenting their work for consideration. As businesses continue to adapt to and provide environmental solutions with their own products, they are demanding it from their creative partners, and designers need to be on the forefront of these initiatives by being well informed. SustainAble will provide the information they need to be ahead of the curve on sustainability issues, inform them on sustainable applications and to approach the issue of sustainability in the areas of paper, printing, formats, materials, inks, and executions.

Methods and Theory
Overview of Sustainable Design
What is Sustainable Design?p. 12
Corporate Sustainability: An Emerging Marketp. 14
Paying the Bills with Socially Conscious Designp. 15
How We Got Herep. 16
Best Practices to Design Sustainabilityp. 19
Theoretical Frameworkp. 20
Natural Capitalismp. 24
Best Practicesp. 25
The Problem with Green Washingp. 25
Sustainable Motivators
Why Be Socially and Environmentally Responsible?p. 26
Building Sustainability to Lastp. 30
The Next Best Chancep. 36
The Science and Practice of Sustainable Design Forestry
Forestryp. 43
Paper Productionp. 59
Printingp. 66
Recycled Paperp. 82
Fast Track to the Expertsp. 92
Waste Not, Want Notp. 96
Sustainable Packagingp. 102
Putting It to Practice
Living and Working Sustainably
Viola Eco-Graphic Designp. 115
Plazm Designp. 122
GuerriniIslandp. 126
Naup. 134
Monterey Bay Aquariump. 142
Tricycle Inc.p. 148
Another Limited Rebellionp. 164
Green Map Systemp. 170
Two Twelvep. 176
Resourcesp. 183
Glossaryp. 186
Endnotesp. 188
Designer Indexp. 189
About the Authorp. 192
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9781592534012
ISBN-10: 1592534015
Series: Design Field Guides
Audience: Professional
Format: Hardcover
Language: English
Number Of Pages: 192
Published: 1st July 2008
Country of Publication: US
Dimensions (cm): 25.4 x 17.78  x 1.91
Weight (kg): 0.75