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Surveys in Social Research : 6th Edition - David de Vaus

Surveys in Social Research

6th Edition

Paperback Published: 1st December 2013
ISBN: 9781742370453
Number Of Pages: 400

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David de Vaus' classic text Surveys in Social Research provides clear advice on how to plan, conduct and analyse social surveys. It emphasises the links between theory and research, the logic and interpretation of statistics and the practices of social research. This sixth edition has been completely revised and updated, and contains new examples, data and extensive lists of web resources.

As well as explaining how to conduct good surveys, de Vaus shows how to become a critical consumer of research. He argues that the logic of surveys and statistics is simply an extension of the logic we use in everyday life; analysis, however, requires creativity and imagination rather than the application of sterile mechanical procedures. The prime goal of research should be to gain accurate understanding and, as a researcher, use methods and techniques which enhance understanding. De Vaus advocates researchers use the method, rather than letting the method use you.

Surveys in Social Research is essential reading for students and researchers working with surveys. It assumes no background in statistical analysis, and gives you the tools you need to come to grips with this often challenging field of work.

About the Author

David de Vaus is Executive Dean, Faculty of Social and Behavioural Sciences, The University of Queensland.

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Part I: The Scope Of Survey Research
1. The nature of surveys
2. Theory and social research
3. Formulating and clarifying research questions

Part II Collecting Survey Data
4. Developing indicators for concepts
5. Ethics and data collection
6. Finding a sample
7. Constructing questionnaires
8 Administering questionnaires

Part III Setting Up The Data For Analysis
9. Coding
10. Preparing variables for analysis
11. Building scales

Part IV Analysing Survey Data
12. Overview of analysis
13. Univariate analysis
14. Bivariate analysis: nominal and ordinal variables
15. Bivariate analysis for interval-level variables
16. Elaborating bivariate relationships
17. Multivariate analysis
18. Putting it into practice: a research example

ISBN: 9781742370453
ISBN-10: 1742370454
Audience: Tertiary; University or College
Format: Paperback
Language: English
Number Of Pages: 400
Published: 1st December 2013
Publisher: Allen & Unwin
Country of Publication: AU
Dimensions (cm): 25.0 x 19.1  x 2.6
Weight (kg): 0.978
Edition Number: 6

Earn 84 Qantas Points
on this Book