+612 9045 4394
 
CHECKOUT
Successful Product Development : Speeding from Opportunity to Profit - Milton D. Rosenau

Successful Product Development

Speeding from Opportunity to Profit

Hardcover

Published: 5th October 1999
Ships: 7 to 10 business days
7 to 10 business days
RRP $284.99
$196.90
31%
OFF
or 4 easy payments of $49.23 with Learn more
if ordered within

Go from concept to cash in record time.<br> <br> When you're working hard on a new product development project, you don't have time for abstract theoretical concepts. You need concise, practical advice that will help you make things happen-now! You need quick access to clear, proven procedures aimed at producing revenue and profit growth fast. You need Successful Product Development: Speeding from Opportunity to Profit.<br> <br> This unique hands-on guide leads you step-by-step through the product development process, from the creation of ideas, through concurrent design and engineering, to just-in-time delivery of a superior product to the customer ahead of the competition. Every step of this process is driven by one guiding principle: the faster you can move from initial concept to product launch, the sooner you will generate income for your business and achieve your firm's profit objective.<br> <br> Filled with invaluable time-saving guidance, Successful Product Development:<br> * Focuses on the most important product development topic, rapid profit growth<br> * Takes an event and interval approach tailored for industry professionals<br> * Features a concise format designed for quick reference and easy reading<br> <br> Successful Product Development is the ultimate handbook for professionals in new product development, marketing, engineering, and senior and general management in both service and manufacturing firms.

Overview.

THE NEW PRODUCT DEVELOPMENT PROCESS.

The Fuzzy Front End Interval.

The Stages and Gates Interval.

After Launch: The Preprofit and Continued Sales Intervals.

IMPROVING YOUR PROCESS.

Implementation.

Continuous Improvement.

Appendices.

Index.

ISBN: 9780471315322
ISBN-10: 047131532X
Audience: General
Format: Hardcover
Language: English
Number Of Pages: 168
Published: 5th October 1999
Country of Publication: US
Dimensions (cm): 24.85 x 16.1  x 1.58
Weight (kg): 0.4
Edition Number: 1