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Strategy and Performance 3 Volume Paperback Set : Strategy and Performance - Michael Bourne

Strategy and Performance 3 Volume Paperback Set

Strategy and Performance

Paperback Published: 29th July 2002
ISBN: 9780521750301
Number Of Pages: 192

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In a world where customers are fickle and markets change overnight, you need to be ready to move rapidly when opportunities or threats arise - and that means knowing what your business is good at, and what it isn't. This book helps you to understand your organisation's potential, its capabilities and limitations, so when new challenges appear, you'll know how to manage your resources effectively to take advantage of them. It will show you how to build a more sustainable competitive advantage by revealing the techniques that underlie your firm's strategy, and explain how to improve and manage these resources to reinforce your strengths and ameliorate your weaknesses. Written for managers of small to medium sized businesses and industry consultants, this book also forms part of a three-volume set covering business strategy, performance, and competencies. A CD included with the book provides much supporting material.

Prefacep. vii
Acknowledgementsp. ix
When to use this bookp. 1
How to use this bookp. 7
Practical competence and resource frameworksp. 9
Awareness - what does success look like?p. 29
Matching problems to analysis methodsp. 41
Insight - what focus and scope is appropriate?p. 51
Insight - where are these resources?p. 61
Insight -how important are these resources?p. 75
Building a resource and competence basep. 93
Measuring competence and resource developmentp. 129
Closing thoughtsp. 157
Indexp. 177
Table of Contents provided by Syndetics. All Rights Reserved.

ISBN: 9780521750301
ISBN-10: 052175030X
Series: Strategy and Performance
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 192
Published: 29th July 2002
Publisher: Cambridge University Press
Country of Publication: GB
Dimensions (cm): 24.6 x 17.5  x 1.5
Weight (kg): 0.44