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Strategic Management for Tourism Communities : Bridging the Gaps :  Bridging the Gaps - Peter E. Murphy

Strategic Management for Tourism Communities : Bridging the Gaps

Bridging the Gaps

Paperback

Published: 2004
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Strategic planning within a community framework is essential for tourism to reach its potential. This book combines the four principle functions of business and stakeholder analysis to develop a model of collaborative decision making.

Acknowledgementsp. vii
Prologuep. 1
Setting the Scenep. 3
Backgroundp. 3
Purposep. 5
Structurep. 8
Summaryp. 10
Definitions, Theory and Practicep. 11
Tourism Definitions and Datap. 11
Community Definitionsp. 15
Community Tourism Definitionsp. 26
Tourism Theoretical Developmentsp. 30
Summaryp. 48
Key Business Management Functionsp. 50
Business Managementp. 51
Environmental Scanningp. 56
Strategic Managementp. 59
Tourism Strategic Managementp. 61
Corporate and Community Culturep. 71
Implementationp. 73
Case Study: Victoria Harbour Ferryp. 74
Summaryp. 80
Key Business Management Functions in Tourismp. 81
Management Functionsp. 83
Part Outlinep. 85
Planningp. 86
Business Planning Processp. 86
Community Tourism Planning Processp. 92
Combining Approachesp. 110
Summaryp. 111
Organisingp. 113
Business Organisation Processesp. 113
Community Tourism Organisation Processesp. 118
Summaryp. 129
Leadershipp. 130
Business Leadershipp. 131
Entrepreneurial Leadershipp. 140
Tourism Leadershipp. 143
Summaryp. 154
Controllingp. 155
Controlling in Businessp. 156
Controlling in Tourismp. 159
Quality Controlsp. 163
Controlling in Community Tourismp. 174
Summaryp. 178
Case Study: State of Victoria's Strategic Tourism Planp. 178
Tourism Community Stateholdersp. 185
Stakeholdersp. 187
Part Outlinep. 192
Customersp. 193
Objectivesp. 194
Planningp. 195
Organisingp. 200
Leadershipp. 211
Controllingp. 216
Summaryp. 221
Industryp. 223
Objectivesp. 225
Planningp. 225
Planning Theoriesp. 229
Organisationp. 236
Leadershipp. 245
Controllingp. 252
Ethicsp. 255
Summaryp. 258
Residentsp. 260
Objectivesp. 260
Planningp. 262
Organisingp. 268
Leadershipp. 275
Controllingp. 280
Summaryp. 287
Governmentp. 288
Objectivesp. 290
Planningp. 291
Organisingp. 304
Leadershipp. 313
Controllingp. 320
Summaryp. 328
Case Study: Tourism Management in the Florida Keys, USAp. 328
A New Paradigmp. 337
New Approachp. 339
Part Outlinep. 339
Working Togetherp. 340
Objectivesp. 340
Planningp. 345
Organisingp. 353
Leadershipp. 358
Controlp. 361
Summaryp. 369
Bridging Tourism Gaps Through Strategic Managementp. 371
Objectivesp. 371
Planningp. 372
Organisingp. 376
Leadershipp. 380
Controllingp. 388
Summaryp. 393
Case Study: Bridging the Gaps at Mt Stirlingp. 394
Epiloguep. 405
Conclusionp. 406
Strategic Tourism Planning Resourcesp. 408
International Organisationsp. 408
Regional Organisationsp. 408
National Organisationsp. 409
Indigenous Organisationsp. 411
State and Local Organisationsp. 411
Bibliographyp. 413
Indexp. 444
Table of Contents provided by Rittenhouse. All Rights Reserved.

ISBN: 9781873150832
ISBN-10: 1873150830
Series: Aspects of Tourism
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 456
Published: 2004
Publisher: Channel View Publications Ltd
Country of Publication: GB
Dimensions (cm): 23.4 x 15.6  x 2.4
Weight (kg): 0.67