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SME's and European Integration : Internationalisation Strategies - Birgit Hegge

SME's and European Integration

Internationalisation Strategies

Hardcover Published: 9th May 2002
ISBN: 9780415277396
Number Of Pages: 219

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In easily accessible language, this book analyses the impact of Economic and Monetary Union on Small and Medium sized enterprises (SME's) in Europe. This overarching and widely researched study explains in a jargon-free manner the mechanisms of EMU and it's likely effect on SME's. The book then goes on to explain and examine the results of seven case studies in Germany and France. Answers to many questions that have arisen over the years regarding SME's and European integration can be found in the pages of this study. In a remarkably well-written and researched book, Birgit Hegge has succeeded in bringing together two interesting areas of research in an original and insightful manner.
This book will be incredibly useful as a background reference for international economics and business students at an advanced level. The evidence and conclusions of this book will also no doubt make extremely interesting reading for European Policy makers along with those involved in European business.

Literature Survey
1992 and Beyond: Market Opening within the EU
SMEs and Internationalization Models
The 'Right' Entry Choice within the EMU
Mechnisms of Location
Empirical Research
The European Medical and Surgical Equipment and Orthopaedic Appliances Industry (MSE)
Field Research
Results and Interpretations
General Conclusions: New Approaches towards Internationalization
Table of Contents provided by Publisher. All Rights Reserved.

ISBN: 9780415277396
ISBN-10: 0415277396
Series: Routledge Studies in the European Economy, 12
Audience: Tertiary; University or College
Format: Hardcover
Language: English
Number Of Pages: 219
Published: 9th May 2002
Country of Publication: GB
Dimensions (cm): 23.5 x 15.24  x 1.91
Weight (kg): 0.48
Edition Number: 1

Earn 1236 Qantas Points
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