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Production for Print (Portfolio Skills) : Portfolio Skills: Graphic Design - Mark Gatter

Production for Print (Portfolio Skills)

Portfolio Skills: Graphic Design

Paperback

Published: 23rd September 2010
For Ages: 18+ years old
Ships: 5 to 9 business days
5 to 9 business days
RRP $19.95
$18.75

This book gives designers the confidence to do everything necessary to ensure trouble-free, high-quality printing - to calibrate images (colour and black and white); adjust trapping levels in all the major software applications, and mix colours that won't print as something that is a complete surprise. It explains scanning and resolution, and discusses good and bad image formats, describing techniques to make images look good in print - even if they have been downloaded from the internet. There is advice on how to get accurate quotes from a printer, a checklist to use when sending a job to print and a glossary of print production terms.

Changes to new edition:

* Text fully updated to take account of new developments in print technology and software * 22,000 words of new/replacement text * Completely redesigned in Portfolio Skills series, with new cover * Many new colour illustrations added to make book more visual * All screen grabs now translatable

Production For Print makes digital pre-press easy to understand and manage with confidence.' Louis T. Baker, Savannah College of Art and Design 'An essential resource for design graduates and established designers alike. It provides a comprehensive, fully illustrated insight into the labyrinth of technical requirements for print production with a rare accessibility and approachable writing style. A must for all serious print designers.' Peter Cannings, London College of Communication, University of the Arts London 'This book is a comprehensive, detailed guide to contemporary print production and will prove an invaluable resource for both students and design professionals.' Andrew Haslam, MA Graphic Design Leader, Central Saint Martins College of Art and Design

1 The Evolution of an Industry 2 Four-Colour Printing Explained 3 Understanding Colour 4 Calibrating a Greyscale Image 5 Bitmaps and Pixel Depth 6 Calibrating Colour Images 7 Good and Bad Image Formats - and Others! 8 Resolution and Scanning 9 Trapping 10 Using Pantone Colours 11 Photoshop Tips and More 12 Preparing the File for the Printer

ISBN: 9781856696999
ISBN-10: 1856696995
Series: Portfolio Skills: Graphic Design
Audience: General
For Ages: 18+ years old
Format: Paperback
Language: English
Number Of Pages: 160
Published: 23rd September 2010
Publisher: Laurence King Publishing
Country of Publication: GB
Dimensions (cm): 28.2 x 21.7  x 1.3
Weight (kg): 0.63
Edition Number: 2
Edition Type: Revised