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Prism on Globalization Corporate Responses to the Dollar - R Lawrence

Prism on Globalization Corporate Responses to the Dollar

Paperback Published: 1st August 1999
ISBN: 9780815773597
Number Of Pages: 120

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The unprecedented shifts in the U.S. dollar's exhange rate that started during the late 1970s and continued through the 1980s provide an ideal opportunity to explore how the global economy works and the role that multinational enterprises (MNEs) play in the phenomenon of globalization. In this book, Subramanian Rangan and Robert Z. Lawrence examine the international pricing, sourcing, and trade responses of MNEs to shifts in the dollar. Based upon the micro patterns they observe in MNE behavior, the authors suggest explanations for some puzzling macro patterns evident in our international economy. They conclude that the global integration of markets remains incomplete due to informational and other important discontinuities, and they refute stereotypes which portray multinational firms as either footloose or inflexible. Policy implications for exchange rates, trade, and foreign direct investment are also discussed.

A Borderless World and Nationless Firms?p. 1
Pricing Responses of U.S. Multinationalsp. 23
Sourcing Responses of U.S. Multinationalsp. 49
Trade Responses of U.S. Multinationalsp. 93
Appendixes
Illustrative Models of International Pricingp. 123
Case Studies of Responses to the Dollar at Three U.S. Firmsp. 143
Notesp. 171
Indexp. 193
Table of Contents provided by Syndetics. All Rights Reserved.

ISBN: 9780815773597
ISBN-10: 0815773595
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 120
Published: 1st August 1999
Publisher: Brookings Institution
Country of Publication: US
Dimensions (cm): 22.86 x 15.24  x 1.27
Weight (kg): 0.29