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Newsworthy : Media Relations Without the Spin - donalee Moulton
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Newsworthy

Media Relations Without the Spin

By: donalee Moulton, Clare O'Connor

Paperback | 15 January 2026

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This Just In: You Don't Need Spin to Make Headlines In an age of 24/7 headlines, shrinking newsrooms, and diminishing attention spans, knowing how to talk to the media isn't optional-it's essential. Newsworthy is your go-to guide for building authentic relationships with journalists, bloggers, influencers and others. It's about pitching stories that stick and turning every interview into an opportunity. Whether you're the spokesperson or the strategist, this book delivers the tools to rise above the noise-and stay there.
Industry Reviews

Newsworthy: Media Relations Without the Spin-a must read! It will get you earned media- and earned media is essential. It gets quoted, repeated, shared; it makes you and your organization an authority; and it is noted by other media who put you at the top of their list to contact for future stories. -Allan Lynch, Reporter and Former Managing Editor and Publisher

Newsworthy: Media Relations Without the Spin is clear, straightforward, easy-to-understand and follow. I read it in one sitting and really enjoyed it. -Cathy Jacob, is the author of The Slow Sip-a Substack newsletter, Leadership Coach, and Former Communications Consultant

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