New Products Management 11ed
Hardcover | 17 March 2014 | Edition Number 11
At a Glance
New Edition
Hardcover
Limited Stock Available
RRP $212.00
$134.80
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ISBN: 9780078029042
ISBN-10: 007802904X
Series: Irwin Marketing
Published: 17th March 2014
Format: Hardcover
Language: English
Number of Pages: 608
Audience: Professional and Scholarly
For Ages: 18+ years old
Publisher: McGraw-Hill Education - Europe
Country of Publication: US
Edition Number: 11
Edition Type: Revised
Dimensions (cm): 35.5 x 19 x 3
Weight (kg): 1.12
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