| Preface | p. xi |
| Competitive Versus Collaborative Decision Making | p. 1 |
| What Is Negotiation? | p. 2 |
| What Negotiation Is Not | p. 4 |
| Types of Negotiation | p. 5 |
| Investigating Your Interests | p. 7 |
| What Differences Does It Make to Distinguish Between Interests and Positions? | p. 8 |
| How Do You Deal with Positional Bargainers? | p. 10 |
| Is Money Really the Interest? | p. 12 |
| Primary (Fundamental) and Secondary (Derivative) Interests | p. 13 |
| Looking Beyond Our Personal Interests | p. 15 |
| The Three C's of Interests | p. 17 |
| When Interests Conflict | p. 19 |
| Manager's Checklist for Chapter 1 | p. 20 |
| BATNA--Choosing Whether to Walk Away | p. 23 |
| Making Choices | p. 23 |
| Balance of Power | p. 24 |
| Understanding Our BATNA Offers Choices | p. 25 |
| What Is Our Walking-in BATNA? | p. 27 |
| Does BATNA Ever Change? | p. 27 |
| BATNA Is Not the Bottom Line | p. 29 |
| Elements of BATNAs | p. 30 |
| Strengthening and Weakening BATNAs | p. 35 |
| Assumptions | p. 36 |
| Manager's Checklist for Chapter 2 | p. 37 |
| Are We Ready? Inoculation Protects the Parties | p. 39 |
| Substantive Inoculation: Knowing the Subject | p. 40 |
| In Negotiation, the Past Has No Future | p. 41 |
| Selling the Product to the Salesperson | p. 42 |
| Goals of Inoculation | p. 43 |
| Inoculation as a Tool for Improving Your BATNA | p. 43 |
| What Information Do We Need About Ourselves? | p. 44 |
| What Information Do We Need About Other Parties? | p. 46 |
| Preparing for Negotiation on Your Own | p. 46 |
| Active Listening | p. 47 |
| Inoculation Includes Process as Well as Substance | p. 50 |
| Internal and External Inoculation | p. 52 |
| The Bottom Line | p. 54 |
| When Inoculation Is Impossible | p. 54 |
| Manager's Checklist for Chapter 3 | p. 55 |
| Preparation Part One: Stakeholders, Constituents, and Interests | p. 57 |
| Shooting from the Hip | p. 57 |
| Unplanned Negotiations | p. 58 |
| Surprises | p. 58 |
| What Does Preparation Mean? | p. 59 |
| Looking Inside Yourself | p. 60 |
| Understanding the Subject Matter | p. 61 |
| Internal Negotiation | p. 62 |
| Preparing Other Parties | p. 63 |
| Juggling Conflicting Agendas | p. 65 |
| Strengthening and Weakening BATNAs | p. 66 |
| Reasons to Prepare for Negotiation | p. 67 |
| Manager's Checklist for Chapter 4 | p. 68 |
| Preparation Part Two: Developing a Strategy Using Interest Mapping | p. 70 |
| Making Assumptions | p. 70 |
| Interested Parties | p. 71 |
| Stakeholders | p. 72 |
| Create Your Interest Map | p. 72 |
| Record Your Assumptions About Stakeholders' Interests | p. 73 |
| Don't Go It Alone | p. 75 |
| Low-Cost Solutions | p. 76 |
| How to Use Interest Maps | p. 78 |
| Using Your Interest Map in Negotiation | p. 79 |
| Be Prepared for Hot Buttons | p. 79 |
| Donut Hole Interest Maps | p. 80 |
| After the Negotiation | p. 81 |
| Be Prepared! | p. 82 |
| Manager's Checklist for Chapter 5 | p. 82 |
| Communication: Key to Effective Negotiating | p. 84 |
| Preparation Put to Use | p. 84 |
| Communicating to Influence | p. 85 |
| Active Listening | p. 87 |
| Communicating with Difficult People | p. 92 |
| Reframing | p. 93 |
| What Is Your Point? | p. 94 |
| Communicating Information | p. 94 |
| Manager's Checklist for Chapter 6 | p. 95 |
| Emotions: Dealing with Ourselves and Others | p. 96 |
| Do Emotions Belong in Negotiation? | p. 96 |
| Recognizing and Prioritizing Emotions | p. 97 |
| Surprise | p. 98 |
| Are You Negotiating to Solve a Problem or Have a Fight? | p. 99 |
| Confidence-Building Measures | p. 100 |
| Only One Person Can Get Angry at a Time | p. 101 |
| Reacting to Emotional Outbursts | p. 102 |
| De-escalation | p. 103 |
| Healing Relationships | p. 104 |
| Dealing with Difficult People | p. 105 |
| Bullies | p. 105 |
| Expressing Emotions Is Not Bad Negotiating | p. 106 |
| Manager's Checklist for Chapter 7 | p. 106 |
| Dealing with Annoyance and Leveling the Playing Field | p. 108 |
| Myths | p. 108 |
| Psychological Games | p. 113 |
| Giving or Taking Offense | p. 114 |
| Controlling the Board | p. 115 |
| Physical Set-Up | p. 116 |
| Building Confidence in Your Counterpart | p. 116 |
| I Understand You, But That Doesn't Mean I Agree with You | p. 118 |
| Expectations | p. 119 |
| Early Wins Can Be Traded Away Later | p. 122 |
| Level Playing Field | p. 122 |
| Manager's Checklist for Chapter 8 | p. 123 |
| Globalism Starts at Home: Cross-Cultural Issues | p. 125 |
| Nationality Is Not the Only Difference | p. 125 |
| Internal Negotiation | p. 126 |
| Bringing Tribes Together | p. 128 |
| You Can't Tell a Book by Its Cover | p. 129 |
| Negotiation Choreography | p. 130 |
| When Yes Means No | p. 131 |
| Offense as a Cultural Barrier | p. 132 |
| Overcoming Cultural Obstacles | p. 132 |
| Can I Depend on Them? | p. 135 |
| Don't Get Hung Up on Style | p. 136 |
| Manager's Checklist for Chapter 9 | p. 137 |
| Creativity and Bargaining Chips | p. 138 |
| Single-Issue Negotiating | p. 138 |
| Multi-Issue Negotiations | p. 139 |
| The Value Creation Curve | p. 140 |
| Value Versus Price | p. 142 |
| Don't Dictate Value | p. 143 |
| Separating People from the Problem | p. 145 |
| Healing Relationships | p. 145 |
| Check the Appeal of Creative Elements--One by One | p. 147 |
| Don't Hog the Credit | p. 147 |
| Confirming Mutual Understanding | p. 148 |
| Open Your Mind and Expand the Possibilities | p. 149 |
| Manager's Checklist for Chapter 10 | p. 149 |
| The Negotiation Process | p. 152 |
| Agenda Setting | p. 153 |
| Building Confidence and Comfort | p. 156 |
| Utilizing Your Interest Map | p. 157 |
| Bargaining | p. 158 |
| Building Long-Term Commitment | p. 161 |
| Objective Criteria | p. 162 |
| ZOPA | p. 163 |
| Expectations and Concessions | p. 164 |
| Compromise | p. 165 |
| Collaboration | p. 165 |
| Multitasking | p. 166 |
| It's Not Over Until It's Over | p. 167 |
| Not Rocket Science | p. 168 |
| Manager's Checklist for Chapter 11 | p. 168 |
| The Seven Pillars of Negotiational Wisdom | p. 171 |
| Paying Attention to Priorities | p. 171 |
| Relationship | p. 172 |
| Interests | p. 176 |
| BATNA | p. 178 |
| Creativity | p. 179 |
| Fairness | p. 181 |
| Commitment | p. 182 |
| Communication | p. 184 |
| Foundation of the Seven Pillars | p. 185 |
| Manager's Checklist for Chapter 12 | p. 186 |
| Index | p. 189 |
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