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Methodological Issues in Applied Social Psychology : Language of Science - Fred B. Bryant

Methodological Issues in Applied Social Psychology

Language of Science

By: Fred B. Bryant (Editor), John R. Edwards (Editor), R.Scott Tindale (Editor), Emil J. Posavac (Editor), Linda Heath (Editor)

Hardcover Published: 31st August 1992
ISBN: 9780306441738
Number Of Pages: 304

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Many authors have argued that applying social psychology to the solution of real- world problems builds better theories. Observers have claimed, for example, that of human behavior applied social psychology reveals more accurate principles because its data are based on people in real-life circumstances (Helmreich, 1975; Saxe & Fine, 1980), provides an opportunity to assess the ecological validity of generalizations derived from laboratory research (Ellsworth, 1977; Leventhal, 1980), and discloses important gaps in existing theories (Fisher, 1982; Mayo & LaFrance, 1980). Undoubtedly, many concrete examples can be mustered in support of these claims. But it also can be argued that applying social psychology to social issues and problems builds better research methods. Special methodological problems arise and new perspectives on old methodological problems emerge when re- searchers leave the laboratory and tackle social problems in real-world settings. Along the way, we not only improve existing research techniques but also devel- op new research tools, all of which enhance our ability to obtain valid results and thereby to understand and solve socially relevant problems. Indeed, Campbell and Stanley's (1966) seminal work on validity in research design grew out of the application of social science in field settings. In this spirit, the principal aim of this volume is to present examples of methodological advances being made as researchers apply social psychology in real-life settings.

Resource Planning for Applied Researchp. 1
Problem Identification in Social Intervention Researchp. 25
Ethical Issues in Community-Based Research and Interventionp. 43
Lessons from the Meta-Analysis of Quasi-Experimentsp. 65
A Structured Diary Methodology for the Study of Daily Eventsp. 83
Time Series Methods in Applied Social Researchp. 111
Structural Equations Modeling: A New Friend?p. 135
Research without Control Groups: A Control Construct Designp. 159
Statistical Analysis for Single-Case Designsp. 177
Qualitative Activist Research: Reflections on Methods and Politicsp. 199
"Thought Experiments" and Applied Social Psychologyp. 219
Computer Networks in Field Researchp. 239
Communicating Applied Social Psychology to Users: A Challenge and an Artp. 269
Indexp. 295
Table of Contents provided by Blackwell. All Rights Reserved.

ISBN: 9780306441738
ISBN-10: 030644173X
Series: Language of Science
Audience: Professional
Format: Hardcover
Language: English
Number Of Pages: 304
Published: 31st August 1992
Country of Publication: US
Dimensions (cm): 23.32 x 16.0  x 2.82
Weight (kg): 0.64

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