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Measurement Made Accessible

A Research Approach Using Qualitative, Quantitative and Quality Improvement Methods

By: D . Lynn Kelley

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Hardcover | 13 July 1999

At a Glance

Hardcover
224 Pages

Dimensions(cm)
22.86 x 15.24 x 1.42

Hardcover

$440.00

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Through examples and exercises, this handy student guide teaches methods for sampling, data gathering, developing questionnaires, reliability and validity, and quantitative and qualitative measurement. In addition, the book explains the use of quality improvement tools and techniques in measurement. It will be invaluable in any graduate statistics course, particularly for those in business administration and management.

Industry Reviews

"This book covers the most important topics involved in statistical research. It is informative, and topics are presented in a way that is easy to understand." -- J.L. Madrigal

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