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Marshall McLuhan : Core Cultural Theorists Series - Janine Marchessault

Marshall McLuhan

Core Cultural Theorists Series

Paperback Published: 1st October 2004
ISBN: 9780761952657
Number Of Pages: 264

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'Feted and reviled in his own lifetime, Marshall McLuhan has made a dramatic comeback in recent years. Marchessault gives a balanced and carefully considered appraisal of McLuhan's contribution to cultural theory, which may be even more pertinent now, in the early twenty-first century, than when he originally formulated it in the 1950s and '60s'

Jim McGuigan, Professor of Cultural Analysis, Loughborough University

Why is McLuhan important? What use can we make of his approach to the media today? In this insightful critical introduction, McLuhan's contribution is carefully explained and his reputation reassessed. The book:

· Explains McLuhan's key ideas

· Engages with critical issues in media and contemporary art

· Demonstrates the relevance of his work for students

of media and communications

· Addresses his methodological contribution

· Revises our understanding of his place in the history of ideas.

Illustrated with many examples from the network society, the book works as a guide to anyone who wants to know why McLuhan is important.

'In quite a profound, high-modernist way, this succinct but comprehensive book deems its subject worthy of careful scholarly analysis. I applaud and recommend it for taking much of the nonsense out of McLuhan' - Topia Journal

'Feted and reviled in his own lifetime, Marshall McLuhan has made a dramatic comeback in recent years. Marchessault gives a balanced and carefully considered appraisal of McLuhan's contribution to cultural theory, which may be even more pertinent now, in the early twenty-first century, than when he originally formulated it in the 1950s and '60s.'

Jim McGuigan, Professor of Cultural Analysis, University of Loughborough

Introduction
McLuhan's Project
Cambridge
Romantic Art
New Criticism
Catholicism
America
Early Media Studies and Mama's Boys
Experimental Seminar
Innis, New Media and the University
Galaxy
Sacred Technologies, Historical Imagination
Global Theatre
Project for Understanding Media
Electronic Call Girl
Murder by Television
Globalization and Time
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9780761952657
ISBN-10: 0761952659
Series: Core Cultural Theorists Series
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 264
Published: 1st October 2004
Publisher: SAGE Publications Inc
Country of Publication: US
Dimensions (cm): 19.05 x 13.34  x 1.27
Weight (kg): 0.3