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Managing (e)Business Transformation : A Global Perspective - Ali Farhoomand

Managing (e)Business Transformation

A Global Perspective

Paperback Published: 26th August 2004
ISBN: 9781403936042
Number Of Pages: 461

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Managing (e)Business Transformation comprises text and cases designed to show students how a business can be transformed into an internetworked enterprise where IT infrastructures are used to link customers, suppliers, partners and employees to create superior economic value. The book is written based on the premise that integrating internet technologies throughout the value chain is crucial to building and managing customer relationships. Importantly, it underscores the centrality of basic business and economic principles within the context of a networked environment. The book builds on established business and economic theories, concepts and fundamentals to show that 'e-business' will soon be synonymous with 'business'. The book takes a strong managerial perspective, especially popular with MBA students, to argue that the internet is simply an enabling technology, which allows firms to build the infrastructure needed to operate in an evolving business world. The application of theory/concepts is emphasized throughout and contains a range of international case studies enhance the learning experience. This book is a must for all students studying e-business strategy at undergraduate, MBA and postgraduate level.
Also available is a companion website with extra features to accompany the text, please take a look by clicking below -

List of figuresp. ix
List of tablesp. xi
Prefacep. xii
Change and transformation in businessp. 1
Success: a moving yardstickp. 3
A framework for e-business successp. 5
What causes transformation initiatives to fail?p. 7
Total quality managementp. 7
Business process reengineeringp. 8
Chaos, complexity and complex adaptive systemsp. 11
Complex adaptive systemsp. 13
Organizational transformationp. 16
Transformation process phasesp. 17
Paradoxes surrounding organizational transformationp. 19
Diversity vs uniformityp. 19
Simplicity vs complexityp. 20
Organizational legacy vs need for changep. 22
A framework of DOTp. 23
Organization of this bookp. 25
Summaryp. 27
Building an e-business at FedExp. 28
Referencesp. 34
Green pastures agribusinessp. 36
Global Recycle Ltd.: an e-business strategy for the recycling industryp. 45
e-Business strategy and valuation
e-Business strategyp. 54
Approaches to strategyp. 56
Factors transforming strategyp. 58
Transaction costsp. 58
Deconstruction of business structurep. 60
De-averaging competitive advantagep. 62
Sustainable competitive advantagep. 63
Competitive advantage and strategic investment decisionsp. 65
Erosion of competitive advantagep. 66
e-Business strategyp. 69
The value propositionp. 69
The offeringsp. 71
The resourcesp. 71
The processesp. 73
The partnersp. 73
The enginesp. 75
Summaryp. 75
Information technology outsourcingp. 76
Referencesp. 82
Citibank's e-business strategy for global corporate bankingp. 83
STATER NV: e-servicing strategiesp. 95
Valuing e-business investments and managing performancep. 107
Technology and the organisationp. 109
The nature of e-business investmentsp. 111
Valuation/Appraisal methodologiesp. 114
Financial appraisalp. 115
Non-financial appraisal methodsp. 117
Portfolio-based methods of assessmentp. 119
Performance managementp. 125
Developing a measurement frameworkp. 126
Summaryp. 134
Referencesp. 135
Further readingp. 135
Case study: e-Procurement at Cathy Pacific Airways: e-business valuationp. 136
e-Business infrastructure development
e-Business infrastructure: the building blocksp. 156
Advances in organizational computingp. 158
Mainframe computing (circa 1960s)p. 158
End-user computing (mid-1970s)p. 159
Client/Server computing (mid-1980s)p. 160
e-Business (mid-1990s)p. 161
The e-business infrastructurep. 163
Conventional infrastructurep. 164
ERP backbonep. 165
e-Business building blocksp. 165
Repositoryp. 165
End-userp. 166
Enabling componentsp. 166
Core e-business applicationsp. 166
ERP: integrating enterprise resourcesp. 167
Customer relationshipp. 168
The supply chainp. 171
Internal communication and collaborationp. 173
Collision of ERP and e-businessp. 175
Summaryp. 176
Wireless e-businessp. 177
Major e-business vendorsp. 184
Referencesp. 185
Further readingp. 185
Case study: The PricewaterhouseCoopers KnowledgeCurve and the spinning off of PwC Consultingp. 187
e-Business infrastructure: integration, standards and securityp. 201
The importance of integrationp. 203
Integration serversp. 205
Multi-tiered architectures to ease integrationp. 207
XML: a critical standard for integrationp. 208
XML and EDIp. 210
An XML-based framework for supply chain partnersp. 210
The ebXML frameworkp. 212
Computing as a utilityp. 214
The future: grid computingp. 215
Security considerationsp. 217
The company firewallp. 219
Virtual private networks: outsourcing network securityp. 222
Public key infrastructures and digital certificatesp. 225
The issue of paymentp. 227
Summaryp. 229
Building an open system architecture: Hong Kong Exchanges and Clearing Ltdp. 229
Assorted XML technologiesp. 233
RosettaNet partner interface processesp. 234
ebXML terminologyp. 234
Referencesp. 235
Further readingp. 236
Case study: Tradecard: building a global trading electronic payment systemp. 237
e-Business process management
Enterprise resource planning systemsp. 258
Backgroundp. 260
What is ERP?p. 260
How big is an ERP?p. 261
ERP vs e-businessp. 263
e-Business is causing ERP applications to evolvep. 263
Lack of integration between ERP and e-business systemsp. 266
Web-enabled ERPp. 267
ERP as a platform for e-businessp. 268
Globalisationp. 269
Rapid-sense-and-respondp. 270
Corporate realignmentp. 270
Virtual organisationsp. 270
Investing in ERP vs e-businessp. 272
The ERP/e-business matrixp. 272
Maintaining ERP and e-business systemsp. 275
ERP-to-ERP vs e-hubp. 277
Summaryp. 279
Referencesp. 281
Further readingp. 281
Case study: Return of the JEBIp. 282
e-CRM: evolution from traditional relationshipsp. 292
CRM: a cornerstone of lifetime value managementp. 294
How CRM fits into e-businessp. 298
Lifetime customer relationship management frameworkp. 299
Building block 1: CRM strategyp. 301
Building block 2: CRM processesp. 302
Building block 3: integrated CRM architecturep. 305
Building block 4: CRM measurementp. 310
Summaryp. 312
Referencesp. 313
Further readingp. 314
Case study: Grey Worldwide: strategic repositioning through CRMp. 315
Supply chain managementp. 331
Stages in supply chainp. 334
Upstream transformationp. 334
Downstream transformationp. 336
Evolution of supply chain managementp. 337
Supply chain or supply web?p. 338
Integrated supply chain managementp. 341
Collaborative supply chain managementp. 342
Integration challengep. 344
Supply chain metricsp. 346
Summaryp. 349
Referencesp. 350
Further readingp. 350
Constructing an e-supply chain at Eastman Chemical Companyp. 352
Shun Sang (H.K.) Co. Ltd.: streamlining logistical flow: Background and issuesp. 367
e-Business implementation and globalisation
e-Business change management: effective implementation of e-business strategiesp. 376
e-Business change management scenariosp. 379
Building a better mousetrapp. 380
Falling through the cracksp. 382
Making the world go awayp. 385
Change management knowledgep. 390
Summaryp. 400
Referencesp. 401
Case study: Government e-procurement: electronic tendering system in the Hong Kong SARp. 402
Legal considerations of global e-businessp. 419
e-Business jurisdictionp. 421
The concept of personal jurisdictionp. 421
Statutory authorityp. 422
Due processp. 422
Personal jurisdiction and the Internetp. 423
Other factors in jurisdictionp. 425
Contractual clauses for managing jurisdiction uncertaintyp. 425
Forming effective contractsp. 426
Enforcement of a judgmentp. 427
The international arenap. 427
The Hague conventionp. 428
Alternative dispute resolutionp. 428
Intellectual property rightsp. 429
The international protection of IPRp. 430
IPR and the Internetp. 430
Trademarks and domain name infringementp. 432
Copyright issuesp. 434
Copyright infringementp. 434
Patentsp. 435
Electronic signaturesp. 436
Privacy and data protectionp. 438
Summaryp. 440
Duration of copyrightp. 440
Referencesp. 441
Further readingp. 442
Multi-jurisdictional compliance: Yahoo! Inc.p. 443
Digital certificates and signatures: Microsoft Corporationp. 445
Name Indexp. 448
Company Indexp. 452
Subject Indexp. 456
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9781403936042
ISBN-10: 1403936048
Audience: Tertiary; University or College
Format: Paperback
Language: English
Number Of Pages: 461
Published: 26th August 2004
Country of Publication: GB
Dimensions (cm): 24.8 x 19.2  x 2.7
Weight (kg): 0.91
Edition Number: 1