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Management of Event Operations : Events Management - Julia Tum

Management of Event Operations

Events Management

Paperback

Published: 23rd September 2005
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The Management of Event Operations: project management, planning and customer satisfaction provides an introduction to the management of operations for the event planner and venue provider. Taking an holistic view of an event enterprise, it links the traditional topics within operations management to present a coherent and hands-on approach specifically for the events manager. The approach is pragmatic and is dictated by practical consequences and considerations, which are so important to an event manager who balances many views and needs from diverse stakeholders.
* An introduction to the management of operations and project planning for the event planner and venue provider
* Examines quality in the events industry and its effects on customer satisfaction, resource efficiency and event success.
* The only text to take generic operations management theories and skills and relate them specifically to the events industry

The text is written in a concise manner in which there are no wasted words. Concepts are quickly introduced, explained and related. This brevity makes the text suitable for entry level students into the field. It delivers information students need to know using a straightforward writing style that will encourage them to actually read the text.- Wayne W. Smith, Department of Hospitality and Tourism Management, College of Charleston, Charleston, South Carolina, USA

List of figuresp. ix
List of tablesp. xi
List of case studiesp. xiii
Series editorsp. xv
The authorsp. xvii
Series prefacep. xix
Prefacep. xxi
Analysisp. 1
Development of the proposed event operations management modelp. 3
Event management: characteristics and definitionsp. 9
Analysis of the external environmentp. 29
Defining service provisionp. 47
Customers, stakeholders and gap analysisp. 53
Analysis of the internal environmentp. 72
Detailed planningp. 91
Planning, product portfolios, and product and service developmentp. 93
Product developmentp. 105
Supply chain managementp. 116
Location management and choicep. 130
Risk management for event managersp. 149
Implementation and deliveryp. 163
People power - the most valuable resource?p. 165
Forecasting and capacity managementp. 187
Scheduling and time managementp. 213
Performance evaluationp. 239
Performance evaluationp. 241
Awareness of qualityp. 259
Referencesp. 272
Indexp. 275
Table of Contents provided by Ingram. All Rights Reserved.

ISBN: 9780750663625
ISBN-10: 0750663626
Series: Events Management
Audience: Tertiary; University or College
Format: Paperback
Language: English
Number Of Pages: 279
Published: 23rd September 2005
Country of Publication: GB
Dimensions (cm): 24.8 x 18.9  x 1.6
Weight (kg): 0.59
Edition Number: 1