Listen to Sell

How Your Mindset, Skillset, and Human Connections Unlock Sales Performance

By: Mike Esterday, Mike Esterday, Derek Roberts, Will Milano, Derek Roberts, Will Milano

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Paperback | 13 February 2024

At a Glance

Paperback
248 Pages

Dimensions(cm)
23.4 x 15.4 x 2.1

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Sales success begins with yourself.

You canât sell without listening to your customersâ"and yourself. In Listen to Sell, sales coaches Mike Esterday and Derek Roberts draw on their decades of industry experience to reveal the conversations, mindset, and skillset needed to amplify your sales confidence and bring purpose back to your customer relationships.

As executives at the Nashville-based Integrity Solutions, Esterday and Roberts have crafted a proprietary sales coaching program that has helped clients in 130 countries and multiple industries, from financial services to manufacturing to healthcare. Their unique sales philosophy is rooted in a values-based, customer-centered approach, where authentic business relationships matter above all else.

With self-analysis exercises and customized strategies, youâll learn how your mindsetâ"which encompasses your attitude, what you believe about yourself, and the confidence you have to succeedâ"is the foundation of top sales performance. Youâll then learn how to hone your skillsetâ"the daily tools and tactics that make or break salesâ"by creating a personal sales plan and taking action in your immediate environment and beyond. In addition to real-world success stories demonstrating the conceptsâ practical application, each chapter ends with a Coaching Corner segment that supports your growth.

If youâre a sales executive, manager, or rep who has hit a plateau or who just doesnât think theyâre cut out for sales, this book is your breakthrough.

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