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Keywords in the Press : The New Labour Years - Lesley Jeffries

Keywords in the Press

The New Labour Years

By: Lesley Jeffries, Michaela Mahlberg (Editor), Brian Walker

Hardcover | 16 November 2017 | Edition Number 1

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Building on Raymond Williams' iconic "Keywords" released in 1975, Jeffries and Walker show how some pivotal words significantly increased in use and evolved in meaning during the years of the 'New Labour' project. Focussing on print news media, this book establishes a set of socio-political keywords for the 'Blair Years', and demonstrates how their evolving meanings are indicative of the ideological landscape in Britain at that time, and the extent to which the cultural hegemony of the New Labour project influenced the language of the commentariat.

Combining corpus linguistic approaches with critical stylistics the authors conduct an analysis of two newspaper corpora using computational tools. Looking closely at textually-constructed meanings within the data, their investigation of the keywords has a qualitative focus, and sets out a clear methodology for combining corpus approaches with systematic co-textual analysis.
Industry Reviews
Keywords in the Press examines a crucial time in British political history through the lens of the keywords used in that era. It demonstrates how a focus on language can inform political critique, by questioning and unravelling what other commentators overlook. The authors have performed an important service by making the research process itself crystal clear and so available for other researchers to apply.
Susan Hunston, Professor of English Language, University of Birmingham, UK