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Intelligent Asset Allocator : How to Build Your Portfolio to Maximize Returns and Minimize Risk - William Bernstein

Intelligent Asset Allocator

How to Build Your Portfolio to Maximize Returns and Minimize Risk

Hardcover Published: 22nd September 2000
ISBN: 9780071362368
Number Of Pages: 206

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"Bernstein has become a guru to a peculiarly '90s group: well-educated, Internet-powered people intent on investing well--and with minimal 'help' from professional Wall Street."
--Robert Barker, BusinessWeek

William Bernstein is one of today's most unlikely financial heroes. A practicing neurologist, he used his self-taught investment knowledge and research to build a popular investor's website. Now, in the plain-spoken The Intelligent Asset Allocator, he shows independent investors how to build a diversified portfolio--without the help of a financial advisor. A breath of fresh air for investors tired of overly technical investment tomes, this book will help investors: Learn the risk/reward characteristics of various investment types Understand and apply portfolio theory for an improved risk/reward ratio Sharpen their focus, and take control of their investment programs William Bernstein runs a website--www.efficientfrontier.com--known for its quarterly journal of asset allocation and portfolio theory, Efficient Frontier.

Industry Reviews

A practicing neurologist in remote coastal Oregon, Bernstein comes to the problems of saving and investing not from a broker's perspective, but as someone who had to figure this out himself, from first principles up. Business Week 20010202

Introduction: Where Are We?

Everything You Need to Know About Public Speaking

PART ONE: THE SPEAKING GAME

1: Leadership Communications: The Secret Weapon

2: Becoming a Player

3: First, Understand Your Audience

4: Alpha Dogs and Worker Bees

5: Avoiding Dangerous Traps

PART TWO: CREATING THE PERFECT PRESENTATION

6: Get It Together

7: Designing the Perfect Presentation: The POWER Formula

8: The Strong Start

9: Forging a Powerful Message

10: Talking with Pictures

11: The Conversational Approach

12: The Strong Finish

13: Getting the Message Across

PART THREE: DELIVERY

14: The 18-Minute Wall: Audience Attention Span

15: How to Capture Your Audience

16: The PowerPoint Paradox: Designing Visual Aids to Work for You--Never Against You

17: How to Make a Powerful Deck Presentation: Going by the Book

18: Write Like You Speak: Ten Important Rules to Live By

19: The Six Most Common Language Mistakes

20: How to Beat Fear

21: Keep the Momentum Going

22: The Power of Silence

23: Body Language

24: How to Dress

25: How to Read a Prepared Text Like a Pro (and Not Look Like You're Reading)I

26: How to Use Teleprompters

27: Taking a Cue from Stage Monitor

PART FOUR: AFTER THE SPEECH AND MANAGING THE MEDIA

28: The Art of Q & A

29: Dealing with the Media

30: Handling Hecklers

31: Train Yourself

32: What's It All Worth to You?

Test Your New Articulate Executive IQ

Index

ISBN: 9780071362368
ISBN-10: 0071362363
Series: Professional Finance & Investment
Audience: Professional
Format: Hardcover
Language: English
Number Of Pages: 206
Published: 22nd September 2000
Publisher: McGraw-Hill Education - Europe
Country of Publication: US
Dimensions (cm): 23.7 x 16.0  x 2.4
Weight (kg): 0.5
Edition Number: 1

Earn 81 Qantas Points
on this Book