Integrated Marketing Communication
A Balanced Approach
By: Maxwell Winchester, Peter Ling, Lara Stocchi, May O. Lwin, Wonsun Shin
Paperback | 23 April 2019
At a Glance
Paperback
RRP $129.95
$108.35
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ISBN: 9780195596717
ISBN-10: 0195596714
Published: 23rd April 2019
Format: Paperback
Language: English
Number of Pages: 544
Audience: College, Tertiary and University
Publisher: Oxford University Press ANZ
Country of Publication: GB
Dimensions (cm): 29.6 x 21.8 x 3.9
Weight (kg): 0.88
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