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Inside Corporate Innovation : Strategy, Structure and Managerial Skills - Robert A. Burgelman

Inside Corporate Innovation

Strategy, Structure and Managerial Skills

Paperback

Published: 1st August 1988
Ships: 7 to 10 business days
7 to 10 business days
RRP $46.99
$43.50

The new wave of organizational innovations involves new types of arrangements between individuals and corporations. It is likely to continue to produce new organizational forms, spanning the entire range of combinations of markets and hierarchies and involving complex, sometimes protracted negotiation processes between individuals and corporate entities. Such negotiation processes, we believe, will be an increasingly pervasive aspect of corporate life and an important mechanism for facilitating the new integration of individualism and big business through corporate entrepreneurship.

International Management Fascinating insights.

Contents
Preface
Acknowledgments
Internal Corporate Venturing
Can Exploratory Research Be Planned?
Transforming Invention into Innovation
Conceiving New Business Opportunities
Transforming Projects into Ventures
Establishing a One-Product Business
From a One-Product to a Multiline Business
The New-Venture Division in the Corporate Context
An Overview of Internal Corporate Venturing
Management Strategies That Improve the Odds
The Role of Corporate Entrepreneurship in Established Firms
A New Organizational Revolution in the Making?
Methodology and Research Design
Notes
Index
Table of Contents provided by Publisher. All Rights Reserved.

ISBN: 9780029043417
ISBN-10: 0029043417
Audience: Professional
Format: Paperback
Language: English
Number Of Pages: 240
Published: 1st August 1988
Publisher: Simon & Schuster
Country of Publication: US
Dimensions (cm): 22.9 x 15.2  x 1.5
Weight (kg): 0.34