"This book is a wake-up call. While the rest of the world is complaining about problems, Grant Cardone is working on solutions. If you don't want to have regrets in your life about never reaching your dreams, read this book and light your life on fire!"—Dr. Tony Alessandra, Hall-of-Fame Motivational Speaker and author of The Platinum Rule
"If Grant's book doesn't motivate you to think bigger, work smarter, and accomplish more than you ever thought possible, then the 'box' you're stuck in is in danger of becoming a casket! Take your dreams out of mothballs, get your game face on, and get ready for the ride of your life!"—Dave Anderson, President, Learn-to-Lead, and author of How to Run Your Business by The Book
"I love Grant Cardone's book for one reason: it works! No theory, no magic formulas, just a step-by-step blueprint that will increase your business if you do exactly what Grant says. It worked for me."—Warren Greshes, author of The Best Damn Sales Book Ever: 16 Rock-Solid Rules for Achieving Sales Success!
"Nearly all of the sales advice you've been taught will land you in last place. Read this book and learn how to finish first!"—Frank Rumbauskas, New York Times bestselling author, NeverColdCall.com
"Grant Cardone's new book is a must-read if you want to be first, if you want to be the best!"—Todd Duncan, New York Times bestselling author
In the real world, not everyone gets a prize just for showing up. You either win or you lose. If you're in business during a down economy, winning means one thing: being first.
If You're Not First, You're Last is your play-book for seizing the heights by boosting sales, increasing margins, and creating new opportunities no matter the economy. Let your rivals complain about miserable selling climates! They can hide under their beds as you use the practical tools and strategies in this guide to get to work and get results.
Pulling no punches and allowing no excuses, If You're Not First, You're Last gives you:
An advance-and-conquer attitude
The secret strength of "hunger"
Your Freedom Plan
Why dominance means disregarding social norms
How to deliver at "Wow" levels
How to convert unsold goods into sales now
The "Power" Schedule—the exact daily formula for personal success
And so much more!
Even in a down economy, you can get to the top in your career and business—and the top is the right place to be! If You're Not First, You're Last gives you a proven set of tools to find the opportunities and act on them before your competition does. Get this powerful guide and you won't just succeed, you'll dominate.
Chapter 1 Four Responses to Economic Contractions.
Chapter 2 Power Base Reactivation.
Chapter 3 Past Client Reactivation.
Chapter 4 The Most Effective Call to Advance and Conquer.
Chapter 5 Converting the Unsold.
Chapter 6 Multiply through Existing Clients.
Chapter 7 Delivering at "Wow" Levels.
Chapter 8 The Importance of Price.
Chapter 9 Activate Second Sale to Boost Profits.
Chapter 10 The Value-Added Proposition.
Chapter 11 Act Hungry.
Chapter 12 Expand Acceptable Client Profile.
Chapter 13 Effective Marketing Campaigns.
Chapter 14 Repackaging for Increased Profits.
Chapter 15 The Power Schedule to Advance and Conquer.
Chapter 16 An Advance-and-Conquer Attitude.
Chapter 17 Your Freedom Financial Plan.
Chapter 18 The Most Important Skill Needed to Advance and
Chapter 19 The Unreasonable Attitude.
Conclusion How to Guarantee Your Position.