Horsehide, Pigskin, Oval Tracks and Apple Pie

Acknowledgments      vii
Preface     1
Introduction     3

PART I. BASEBALL
1. The Fireman and the Mitt: The 1941 New York Yankees-Brooklyn Dodgers World Series      13
2. Eight Ways of Looking at a Musial      28

PART II. BASEBALL AND ETHNICITY
3. “Poos ’Em Up, Tony!”—Italian Americans and Baseball      38
4. Ichiro, Godzilla, and the American Dream: Japanese Players in Major League Baseball      52

PART III. GOLF
5. Tiger Woods: Golf’’s Modern Catalyst for Change      60
6. The Masters on Trial: Culture Wars Over Women Members at Augusta National Golf Club      71

PART IV. FOOTBALL
7. “On the Threshold of Broad and Rich Football Pastures”: Integrated College Football at UCLA (1938–1941)      86
8. Holy War on the Football Field: Religion and the Florida State University Indian Mascot Controversy     104
9. New Orleans Becomes a Big League City: The NFL-AFL Merger and the Creation of the New Orleans Saints      119

PART V. CAR RACING
10. Weekend Warriors: The Survival and Revival of American Dirt-Track Racing      132
11. Racing’s Roots in the Virginia Landscape      143
12. Kickin’ Up Dirt and Puttin’ Down Roots: Keith Simmons and NASCAR’s Dodge Weekly Racing Series in Eastern Iowa      153
13. The NASCAR Fan as Emotional Stakeholder: Changing the Sport, Changing the Fan Culture      166

PART VI. SPORTS NOT FOR MEN ONLY
14. Marketing Multiple Mythologies of Masculinity: Television Advertising and the National Hockey League      180
15. Social Class and Fishing: Fly Fishers vs. the Other     200
16. Ali’s Last Hurrah      207

About the Contributors      215
Index      219