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Heuretics : The Logic of Invention - Gregory L. Ulmer


The Logic of Invention

Paperback Published: 1st March 1994
ISBN: 9780801847189
Number Of Pages: 288
For Ages: 22+ years old

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In Heuretics -- a word defined as "the branch of logic that treats the art of discovery or invention" -- Gregory Ulmer sets forth new methods appropriate for conducting cultural studies research in an age of electronic hypermedia.

"A book like Ulmer's, that aims to put theory to use to create a generative apparatus for the writer's invention, is a breath of fresh air for me. I don't know of anybody who has tried to make of post-structuralist theory a heuristic in anything like the comprehensive way that Professor Ulmer does in Heuretics." -- Eugene K. Garber, State University of New York at Albany.

Here is offered a scheme for creating multileveled texts that are both creative and critical and infinitely generative, and that invite readers to connect electronic media to the unconscious. Most readers will not fail to appreciate the wit of the exposition and the clarity of the creative method... [A] stunning performance. -- Tom Conley * Philosophy and Literature *

How to Make a Theory of Method
Grammatologyp. 3
Hypermediap. 16
Experimentp. 32
Foliep. 45
Chorap. 61
Beau Gestep. 79
Mythologyp. 97
Acting Lessonsp. 114
Judgmentp. 133
Columbusp. 152
The Squarep. 170
"Yellowstone Desert"
Tuningp. 189
Agent Cooperp. 207
The Choral Wordp. 226
Works Citedp. 245
Indexp. 259
Table of Contents provided by Blackwell. All Rights Reserved.

ISBN: 9780801847189
ISBN-10: 0801847184
Audience: Professional
For Ages: 22+ years old
Format: Paperback
Language: English
Number Of Pages: 288
Published: 1st March 1994
Publisher: Johns Hopkins University Press
Country of Publication: US
Dimensions (cm): 21.6 x 13.3  x 1.91
Weight (kg): 0.34