HBR's 10 Must Reads The Essentials

Harvard Business Review Must Reads

By: Harvard Business School Press

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Paperback | 8 January 2010

At a Glance

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288 Pages

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20.9 x 13.9 x 2.4

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An introduction to the most enduring ideas on management from Harvard Business Review

Change is the one constant in business, and we must adapt or face obsolescence. Yet certain challenges never go away. That''s what makes this book "must read." These are the 10 seminal articles by management''s most influential experts, on topics of perennial concern to ambitious managers and leaders hungry for inspiration--and ready to run with big ideas to accelerate their own and their companies'' success.

If you read nothing else - full stop - read:

Michael Porter on creating competitive advantage and distinguishing your company from rivals
John Kotter on leading change through eight critical stages
Daniel Goleman on using emotional intelligence to maximize performance
Peter Drucker on managing your career by evaluating your own strengths and weaknesses
Clay Christensen on orchestrating innovation within established organizations
Tom Davenport on using analytics to determine how to keep your customers loyal
Robert Kaplan and David Norton on measuring your company''s strategy with the Balanced Scorecard
Rosabeth Moss Kanter on avoiding common mistakes when pushing innovation forward
Ted Levitt on understanding who your customers are and what they really want
C. K. Prahalad and Gary Hamel on identifying the unique, integrated systems that support your strategy

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You Can Find This Book In

Non-Fiction Economics Business & Management Management & Management Techniques Harvard Business Review HBRP Must Reads

Meeting the Challenge of Disruptive Change	p. 1
Competing on Analytics	p. 23
Managing Oneself	p. 43
What Makes a Leader?	p. 63
Putting the Balanced Scorecard to Work	p. 85
Innovation: The Classic Traps	p. 113
Leading Change: Why Transformation Efforts Fail	p. 137
Marketing Myopia	p. 153
What Is Strategy?	p. 181
The Core Competence of the Corporation	p. 219
About the Contributors	p. 247
Index	p. 249
Table of Contents provided by Ingram. All Rights Reserved.

HBR's 10 Must Reads The Essentials

Harvard Business Review Must Reads

At a Glance

Paperback

Shipping

How to return your order

Defective items

You Can Find This Book In

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