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Guerrilla Media Buying : Discover How to Beat Goliath in Business - Ronald D Geskey

Guerrilla Media Buying

Discover How to Beat Goliath in Business

Paperback Published: 14th February 2010
ISBN: 9781450598767
Number Of Pages: 290

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GET MORE BANG FOR YOUR MEDIA BUCK! Discover the secrets of Guerrilla Media Buying, an "unconventional" system of planning and buying media-- that relies on time, energy and imagination-- rather than a big fat marketing budget. Learn how to increase media impact, while spending 50% LESS. Learn about alternatives to advertising. Select the most cost effective options. Learn how to deal with media reps and negotiate media buys at a fraction of the cost. See 91 creative, low cost media ideas. Learn about "under the radar buying techniques"...and more! Guerrilla Media Buying, can defeat Goliath in business!

ISBN: 9781450598767
ISBN-10: 1450598765
Audience: General
Format: Paperback
Language: English
Number Of Pages: 290
Published: 14th February 2010
Publisher: CreateSpace
Country of Publication: US
Dimensions (cm): 22.86 x 15.24  x 1.55
Weight (kg): 0.39

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